People aren't too happy about this suit company using half-naked women in their ads

The campaign has just started and it’s all kicking off.

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ON TUESDAY, DUTCH menswear company Suit Supply launched their new ad campaign for 2016 – and it hasn’t gone down well.

The new campaign is called ‘Toy Boys’. In just a few days it’s come in for a lot of criticism.

Why? Well, it’s a series of shots of male models in suits

Toy Boys Campaign 2016 #SUITSUPPLY https://t.co/IbM9m80WPx pic.twitter.com/YTsNsdpO6t
— SUITSUPPLY (@suitsupply) February 24, 2016

SUITSUPPLY / Twitter

With various half-naked women in suggestive poses

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And some shots show lads sliding off the female models as well

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It quickly came in for widespread criticism on Twitter

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With people claiming that the shots are straight-up sexist

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The controversy has already been covered by many Dutch outlets and Buzzfeed - but the company themselves haven’t responded to the criticism.

People have been threatening to take away their custom though

hey @suitsupply, if you want me to buy your suits, please ditch the sexist ads, OK?
— Willem van Schaik @wvschaik@bsky.social (@WvSchaik) February 24, 2016

WvSchaik / Twitter

Suit Supply have had to respond to accusations of sexism in the past – so they are well used to it

.@suitsupply continuing to use #everydaysexism. Shameful. You just lost a customer.
— Elliot Lyons (@spacenautnl) February 24, 2016

Elliot Lyons / Twitter

We’ll have to wait and see how they handle this one.

Written by David Elkin and posted on DailyEdge.ie

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