This site uses cookies to improve your experience and to provide services and advertising. By continuing to browse, you agree to the use of cookies described in our Cookies Policy. You may change your settings at any time but this may impact on the functionality of the site. To learn more see our Cookies Policy.
OK
Dublin: 13 °C Tuesday 19 June, 2018
Advertisement

Take a break and say goodbye to this childhood classic...

… don’t worry though. They’ll be coming back under a different name.

Image: Findus Crispy Pancakes

FINDUS CRISPY PANCAKES, a frozen-food staple dating back 40 years, are set to be ditched from supermarket shelves.

The pancakes, which have been sold in Ireland since the 1970s, will now undergo a rebranding.

The Findus brand name is being taken out of circulation after struggling in the years after the 2013 horsemeat scandal, when it was revealed that a number of the manufacturer’s products were contaminated.

Trade publication The Grocer has said that the name will be taken out of usage over the next couple of months.

Source: atariman1988/YouTube

The pancakes are set to be replaced by a for-like product marketed under a new Original Pancake Co brand.

The Findus name will also be pulled from a range of other products, which will now be sold under the Chef’s Classic brand. 

The brand is owned by Young’s Seafood, a British manufacturer known for their range of frozen seafood products.

Read: Three apples and Diet Coke: the food diary of a top model

Also: A food poisoning expert on the six foods he never eats

  • Share on Facebook
  • Email this article
  •  

Read next:

COMMENTS (25)

This is YOUR comments community. Stay civil, stay constructive, stay on topic. Please familiarise yourself with our comments policy here before taking part.
write a comment

Leave a commentcancel