Skip to content
This site uses cookies. By continuing to browse, you agree to the use of cookies. You can change your settings or learn more here.
#Open journalism No news is bad news

Your contributions will help us continue to deliver the stories that are important to you

Support The Journal
Image: Dominic Lipinski

Facebook removes Renua election ads that were 'not correctly labelled'

One ad mentioned increasing prisons and another promised to “restore the green Irish passport”.
Jan 30th 2020, 10:36 PM 13,110 30

FACEBOOK HAS REMOVED election advertisements from the Renua Ireland page after they didn’t display a “paid for by” disclaimer. 

One of these ads mentions an increasing population and promises to deliver “more prison places”, and another promises to restore the green passport over as an “important symbol of our independent policy direction within the EU”. 

The ads were removed for not adhering to appropriate labelling issues, rather than the content or claims in the advertisement.

A spokesperson for Facebook saidin a statement to “The adverts run by the Renua Ireland Page were not correctly labelled as political ads and are no longer running on our platform.”

In Ireland, anyone who wants to run a political ad on our platforms must go through a verification process and ads about politics, elections and social issues must carry a ‘Paid for by’ disclaimer so people can see who has paid for them.

Liz Carolan, an online security expert, expressed concern at Facebook’s ability to detect political adverts not adhering to its rules.

The ad will remain in the Ad Library for seven years, carrying a note that says “This ad was taken down because it goes against Facebook Advertising Policies”.

Renua will be contacted to clarify Facebook’s Advertising Policies regarding ads related to politics, elections and social issues.

The results are in, now keep up to date with all the latest on government formation efforts with our regular newsletter

Send a tip to the author

Gráinne Ní Aodha


This is YOUR comments community. Stay civil, stay constructive, stay on topic. Please familiarise yourself with our comments policy here before taking part.
write a comment

    Leave a comment

    cancel reply
    Back to top