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Dublin: 5 °C Friday 18 January, 2019

#media and marketing

# media-and-marketing - Yesterday’s News

This is the new look Aer Lingus after 26 focus groups and 50 different shamrocks

The airline hopes to apply the last lick of paint by 2021.

From Business ETC Aer Lingus's new look took 26 focus groups, 50 shamrocks and 'less than €2m' to complete Tourism And Transport

Aer Lingus's new look took 26 focus groups, 50 shamrocks and 'less than €2m' to complete

The airline hopes to apply the last lick of paint by 2021.

# media-and-marketing - Wednesday 16 January, 2019

From Business ETC New figures show a drop-off in the value of publicity for Irish hospitality in British media Media And Marketing

New figures show a drop-off in the value of publicity for Irish hospitality in British media

The value of coverage generated by tourism officials has declined in recent years.

We're looking for an editor to lead the team at Fora

If you have what it takes to deliver compelling business news for our readers, we want to hear from you.

From Business ETC We're looking for an editor to lead the team at Fora Media And Marketing

We're looking for an editor to lead the team at Fora

If you have what it takes to deliver compelling business news for our readers, we want to hear from you.

# media-and-marketing - Monday 14 January, 2019

From Business ETC Irish-founded media firm Storyful has shut its Hong Kong office as it lays off staff Media And Marketing

Irish-founded media firm Storyful has shut its Hong Kong office as it lays off staff

The closure is reportedly a cost-cutting measure for the loss-making company.

# media-and-marketing - Thursday 10 January, 2019

From Business ETC Why bigger brands shouldn't feel threatened by Instagram-savvy challengers Media And Marketing

Why bigger brands shouldn't feel threatened by Instagram-savvy challengers

Here’s how Goliaths can take on the Davids of this world.

# media-and-marketing - Tuesday 25 December, 2018

An Post made not one but three Christmas ads this year. Here's how - and why

The postal service looked around the globe to try find ‘authentic’ Irish festive stories.

# media-and-marketing - Monday 24 December, 2018

From Business ETC An Post made not one but three Christmas ads this year. Here's how - and why Media And Marketing

An Post made not one but three Christmas ads this year. Here's how - and why

The postal service looked around the globe to try find ‘authentic’ Irish festive stories.

# media-and-marketing - Thursday 13 December, 2018

From Business ETC Dublin's Andrson wants to make it easier for music bigwigs to find fresh talent Startups And Tech

Dublin's Andrson wants to make it easier for music bigwigs to find fresh talent

As part of our weekly Startup Spotlight series, we profile the music tech company.

# media-and-marketing - Sunday 2 December, 2018

From Business ETC The secret to running a smash hit Christmas ad campaign - in six steps Media And Marketing

The secret to running a smash hit Christmas ad campaign - in six steps

It’s time to think laterally, act local and keep on going until the party’s over.

# media-and-marketing - Thursday 22 November, 2018

From Business ETC The Irish Fairy Door Company has bagged a million-euro investment to start its line of merch Retail And Services

The Irish Fairy Door Company has bagged a million-euro investment to start its line of merch

The Dublin outfit has just signed a deal with Canadian media giant DHX for a new online video series.

# media-and-marketing - Wednesday 21 November, 2018

From Business ETC Vodafone will launch 5G in Ireland next year - once new phones hit the market Startups And Tech

Vodafone will launch 5G in Ireland next year - once new phones hit the market

It says the service will be ‘complementary’ to fibre networks like the troubled National Broadband Plan.

# media-and-marketing - Saturday 17 November, 2018

From Business ETC This year's John Lewis Christmas ad didn't hit the spot. Here's why Media And Marketing

This year's John Lewis Christmas ad didn't hit the spot. Here's why

The highly anticipated campaign fell flat compared to previous efforts.

# media-and-marketing - Thursday 8 November, 2018

Penneys' owner will keep shunning online shopping so it can drive social media 'mania'

Associated British Foods is planning to introduce more partnerships with so-called ‘influencers’.

# media-and-marketing - Tuesday 6 November, 2018

From Business ETC Penneys' owner will keep shunning online shopping so it can drive social media 'mania' Retail And Services

Penneys' owner will keep shunning online shopping so it can drive social media 'mania'

Associated British Foods is planning to introduce more partnerships with so-called ‘influencers’.

# media-and-marketing - Friday 2 November, 2018

From Business ETC Tech PR firm Wachsman is bolstering its Dublin base as it grows beyond public relations Startups And Tech

Tech PR firm Wachsman is bolstering its Dublin base as it grows beyond public relations

Founder David Wachsman is betting big on blockchain being as ‘pervasive as the internet’.

# media-and-marketing - Thursday 1 November, 2018

'I was flying to London weekly to meet clients - it wasn't your typical final year in college'

During her final year in UL, Eimear McManus’s work placement ended up being much more.

Mark Little's new venture Kinzen promises the news app that isn't 'creepy'

The startup is trying to reboot how people consume media.

# media-and-marketing - Saturday 27 October, 2018

From Business ETC Mark Little's new venture Kinzen promises the news app that isn't 'creepy' Startups And Tech

Mark Little's new venture Kinzen promises the news app that isn't 'creepy'

The startup is trying to reboot how people consume media.

# media-and-marketing - Friday 26 October, 2018

From Business ETC 'I was flying to London weekly to meet clients - it wasn't your typical final year in college' Insights And Opinion

'I was flying to London weekly to meet clients - it wasn't your typical final year in college'

During her final year in UL, Eimear McManus’s work placement ended up being much more.

# media-and-marketing - Thursday 25 October, 2018

'They called me a "five-to-niner". I don't believe in work-life balance'

Ex-Dragons’ Den star and Harmonia CEO Norah Casey also talks about the rip-off ‘pink tax’.

# media-and-marketing - Tuesday 23 October, 2018

From Business ETC 'They called me a "five-to-niner". I don't believe in work-life balance' Insights And Opinion

'They called me a "five-to-niner". I don't believe in work-life balance'

Ex-Dragons’ Den star and Harmonia CEO Norah Casey also talks about the rip-off ‘pink tax’.

# media-and-marketing - Saturday 20 October, 2018

From Business ETC With backing from Alibaba, Showtime plans to take its cinema analytics deeper into China Startups And Tech

With backing from Alibaba, Showtime plans to take its cinema analytics deeper into China

The Dublin company secured €2m this week to expand in emerging markets.

# media-and-marketing - Sunday 14 October, 2018

Tourism officials quietly overhaul Dublin's multimillion-euro marketing brand

Three years after its initial launch, the industry says the ‘breath of fresh air’ tag hasn’t been embraced.

# media-and-marketing - Thursday 11 October, 2018

'People will walk into your business to try to do you out of money - that's happened to me'

Aisling Hurley has chosen a tiny town in Laois as the spot for her digital marketing agency.

Tourism officials have quietly overhauled Dublin's multimillion-euro marketing brand

Three years after its initial launch, the industry says the ‘breath of fresh air’ tag hasn’t been embraced.

# media-and-marketing - Wednesday 10 October, 2018

From Business ETC Sales at Indeed's Irish wing have jumped amid a major recruitment drive Startups And Tech

Sales at Indeed's Irish wing have jumped amid a major recruitment drive

The online job ads site also managed to trim its losses slightly compared to the previous year.

# media-and-marketing - Monday 8 October, 2018

From Business ETC Tourism officials have quietly overhauled Dublin's multimillion-euro marketing brand Tourism And Transport

Tourism officials have quietly overhauled Dublin's multimillion-euro marketing brand

Three years after its initial launch, the industry says the ‘breath of fresh air’ tag hasn’t been embraced.

# media-and-marketing - Friday 5 October, 2018

From Business ETC 'People will walk into your business to try to do you out of money - that's happened to me' Insights And Opinion

'People will walk into your business to try to do you out of money - that's happened to me'

Aisling Hurley has chosen a tiny town in Laois as the spot for her digital marketing agency.

# media-and-marketing - Wednesday 26 September, 2018

From Business ETC Publishers want VAT axed on magazines so Irish titles can compete with UK rivals Media And Marketing

Publishers want VAT axed on magazines so Irish titles can compete with UK rivals

Magazines Ireland want to see a 0% rate for both print and digital titles.

# media-and-marketing - Tuesday 25 September, 2018

From Business ETC TV juggernaut HBO is turning its Irish Game of Thrones sets into tourist attractions Tourism And Transport

TV juggernaut HBO is turning its Irish Game of Thrones sets into tourist attractions

The American giant is planning to offer guided tours of its studio in the North when filming ends.

# media-and-marketing - Monday 24 September, 2018

From Business ETC Sales are up at Lonely Planet's Irish arm - despite a 'tough market' Media And Marketing

Sales are up at Lonely Planet's Irish arm - despite a 'tough market'

The Dublin-based operation is the master publisher for the company’s non-core territories.

From Business ETC A planned expansion at Limerick's Troy Studios will make it Ireland's largest film facility Media And Marketing

A planned expansion at Limerick's Troy Studios will make it Ireland's largest film facility

The firm behind the production facility has already spent €6.5 million creating the 32,000 sq m hub.

# media-and-marketing - Friday 14 September, 2018

From Business ETC Industry bigwigs have pumped cash into Neva Labs – Mark Little’s plan to fix the media Media And Marketing

Industry bigwigs have pumped cash into Neva Labs – Mark Little’s plan to fix the media

The €560,000 seed investment is the first external funding for the Irish company.

# media-and-marketing - Tuesday 11 September, 2018

From Business ETC An investment vehicle linked to music promoter Denis Desmond fell foul of the taxman Media And Marketing

An investment vehicle linked to music promoter Denis Desmond fell foul of the taxman

Gaiety Investments was ordered to pay more than €700,000, according to the latest tax defaulters list.

# media-and-marketing - Thursday 6 September, 2018

The dairy council can keep its ‘insulting’ ads - despite over a hundred complaints

But the advertising watchdog upheld objections to information on the NDC’s website.

# media-and-marketing - Tuesday 4 September, 2018

From Business ETC 'I've never had a bad job - I was always afraid of having to work for a living' Insights And Opinion

'I've never had a bad job - I was always afraid of having to work for a living'

Al Dunne from Unique Media talks about why personality is everything in the PR business.

# media-and-marketing - Saturday 1 September, 2018

From Business ETC The dairy council can keep its ‘insulting’ ads - despite over a hundred complaints Food And Drink

The dairy council can keep its ‘insulting’ ads - despite over a hundred complaints

But the advertising watchdog upheld objections to information on the NDC’s website.

# media-and-marketing - Friday 24 August, 2018

From Business ETC The 'Spotify of journalism' has raised fresh funding to add more newsmakers to its ranks Startups And Tech

The 'Spotify of journalism' has raised fresh funding to add more newsmakers to its ranks

NOA has landed a further €300,000 to ramp up its offering internationally.

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