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Women don't mind if men are ugly, as long as they don't misbehave

A new study has found that unattractiveness can compound the negative effect of breaking a social norm.

A NEW STUDY by an American university has found that a woman’s opinion of a man is mainly determined by two factors – his attractiveness and how well behaved he is.

This is according to a new study published in the most recent edition of ‘Gender Issues’. 

The research looked at the importance of first impressions and how they impacted on long-term relationships.

It was found that for women, the most important features for a man to have was attractiveness and a tendency to stick to social norms.

According to Science Daily, such impressions are often “made in a flash” but can often be incorrect.

The study

The research was carried out by Jeremy Gibson and Jonathan Gore at the Eastern Kentucky University, with testing being carried out on 170 university-aged women.

They were shown two male faces, one attractive and one not attractive – although both with similar features.

The researchers then gave the girls two different scenarios for each individual picture they were shown – one in which the person in the picture committed a major faux-pas, and the other where they didn’t.

It was found that a man doing something socially out of step was a bigger put off than his being unattractive.

What did it identify?

One of the main findings of the study was the ‘devil’ and ‘halo’ effects.

With the ‘devil’ effect, the less-attractive man was tolerated up to the point that he committed a certain social transgression. After this, the negative perception of his wrong doing was amplified by his ugliness.

“The unattractive male is tolerated up to a point; his unattractiveness is OK until he misbehaves,” Gibson explained. 

This was shown to be particularly prevalent in online dating profiles – where displaying alarming information is much more likely to be forgiven for more attractive men, demonstrating the ‘halo’ effect.

It was also found in the course of the study that more attractive men were likely to get less severe fines and sentences in the judicial system.

Read: Drink up! Scientists say you’re more attractive after having a glass of wine

Also: Is there a scientific way to tell how good looking you are?

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52 Comments
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    Mute Robin Pickering
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    Jan 1st 2013, 8:50 AM

    And if you add 2013 and 1432 you get 3445. Then if you add those numbers, you get 16. Which, coincidentally, is the house number on Petunia Drive where my auntie Doris lived with that bloke from the dairy. And he was mad about The Beatles! But that’s another story!!

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    Mute Gavan Reilly
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    Jan 1st 2013, 8:53 AM
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    Mute Robin Pickering
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    Jan 1st 2013, 10:50 AM

    Well it was either number 16 or number 18, I always get those two mixed up because my friends the Heath twins lived at number 18 (or it could’ve been 16), but not the same road. That lad was never the same after the dairy closed. I blame the supermarkets.

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    Mute Brian Mulligan
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    Jan 1st 2013, 8:44 AM

    Go back to bed Gavan!

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    Mute hjGfIgAq
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    Jan 1st 2013, 8:50 AM

    I’m already up now, might as well do the 9 at 9….

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    Mute brendan harlowe
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    Jan 1st 2013, 9:36 AM

    Ah leave Gavin alone! Just a light article on a day a lot of people probably can’t read!! :) here’s to the early risers !!

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    Mute Paddy Murray
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    Jan 1st 2013, 9:10 AM

    Gavan why has there been no article on the disaster that was The Gathering in Dublin last night.
    I am calling on Miriam to do a prime time investigation into what a sham it was. Not as much as a firework

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    Mute Helena Hasler
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    Jan 1st 2013, 9:27 AM

    The fireworks were on at 8 so they could be a family friendly event. I thought the concert was great, yes it wasn’t as good as say the London or Edinburgh events but if we had of spent the same budget on ours there would have been uproar.

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    Mute Ryan oneill
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    Jan 1st 2013, 9:36 AM

    How come tickets were €20 then? By the sounds of it, it wasn’t worth it.

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    Mute Vanessa Curley
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    Jan 1st 2013, 9:39 AM

    I came on looking for an article to vent my anger at about that!

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    Mute Damian O'keeffe
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    Jan 1st 2013, 9:42 AM

    New year, same old moaning.

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    Mute Paddy Murray
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    Jan 1st 2013, 9:51 AM

    No it’s not. We deserve better than what was put on last night. It was to be the great event to kick start The Gathering 2013. We can spend millions on Dublin Castle for a bunch of EU politicians but we have to settle for the sham that was last night.

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    Mute Helena Hasler
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    Jan 1st 2013, 9:58 AM

    Tickets were ?15 which for a live concert on New years eve wasn’t bad, I thought Imelda May was fantastic. Trinity looked amazing I was passing on Sunday evening when they were practicing it was lovely.

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    Mute Ryan oneill
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    Jan 1st 2013, 10:04 AM

    Glad you enjoyed it. Happy new year Helen

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    Mute Lisa Lawless
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    Jan 1st 2013, 10:46 AM

    Thought it was really funny when RTE started showing other countries new year firework displays at midnight. License fee money at work right there!!

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    Mute Michael O' Riordan
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    Jan 1st 2013, 9:40 AM

    Oh God will you all stop till lunchtime!!

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    Mute Ah go on go on
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    Jan 1st 2013, 10:42 AM

    They’ll be sorry Gavan when that question is asked at a table quiz!! Hey, this is stuff we need to know!

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    Mute Paul McAviney
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    Jan 1st 2013, 9:22 AM

    Wow. Full marks on your research there Gav. (You forgot to mention that they are both years and also that they both add all their digits up to an even number). Even more wow now.

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    Mute Rob Zombie
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    Jan 1st 2013, 10:35 AM

    Have a horrible & unpleasant two thirteen everyone ;)

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    Mute Robin Pickering
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    Jan 1st 2013, 10:52 AM

    You mean twenty thirteen?

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    Mute Rob Zombie
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    Jan 1st 2013, 11:03 AM

    No Robin. two thirteen. Just ask Micheal Noonan

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