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Sunday 28 May 2023 Dublin: 15°C
Findus Crispy Pancakes
# crispy pancakes
Take a break and say goodbye to this childhood classic...
… don’t worry though. They’ll be coming back under a different name.

FINDUS CRISPY PANCAKES, a frozen-food staple dating back 40 years, are set to be ditched from supermarket shelves.

The pancakes, which have been sold in Ireland since the 1970s, will now undergo a rebranding.

The Findus brand name is being taken out of circulation after struggling in the years after the 2013 horsemeat scandal, when it was revealed that a number of the manufacturer’s products were contaminated.

Trade publication The Grocer has said that the name will be taken out of usage over the next couple of months.

atariman1988 / YouTube

The pancakes are set to be replaced by a for-like product marketed under a new Original Pancake Co brand.

The Findus name will also be pulled from a range of other products, which will now be sold under the Chef’s Classic brand. 

The brand is owned by Young’s Seafood, a British manufacturer known for their range of frozen seafood products.

Read: Three apples and Diet Coke: the food diary of a top model

Also: A food poisoning expert on the six foods he never eats

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