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VIDEO: 60 years of US presidential campaign ads

From Eisenhower to Obama versus Romney, this video shows how campaign videos have changed (and how a lot has remained the same…)

IRELAND DOESN’T EXACTLY have a tradition of political ads in the same way that the US does.

Since the 1950s US presidential candidates have taken part in one of the most important – but also one of the most underhand – parts of campaigning, with videos aimed at instilling fear, hope and distrust among voters.

This supercut video puts together clips of campaign ads from Eisenhower in 1952 all the way up toe the current campaign and shows how videos have changed over the past 60 years – and how a lot has remained the same:

(Video: Hugh Atkin/YouTube)

Read: Nobel Prizes and Viagra: Here’s what happens to US presidential election losers >

Read: Obama v Romney: Who’s better at holding babies? >

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