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Sam Boal/Photocall Ireland
i want to ride my bicycle

Dublin Bikes scheme signs €2 million sponsorship deal with Coke Zero

But not everyone is happy about it.

DUBLIN’S PUBLIC BIKES scheme will expand to 100 stations and over 1,500 bikes by the end of the summer.

The expansion will be funded by a €2 million sponsorship with Coca Cola, which will see the bikes branded with the Coke Zero logo.

The Coca-Cola Zero dublinbikes were unveiled today and will be available to the scheme’s members from the end of June.

Dublin Bikes has proven a massive success in the capital, with 42,083 people signed up to take 979,786 journeys this year.

In the five years since the scheme was introduced, over seven million journeys have been made.

Last Saturday, the bikes had their busiest day ever, with 11,000 journeys being made.

Dublin’s Lord Mayor Christy Burke paid tribute to the scheme as he and Public Transport Minister Alan Kelly tested the bikes.
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“Dublin city has had a world class public bike hire scheme since 2009. The scheme has exceeded all expectations and over 7 million journeys have been taken so far. Dublin City Council always envisaged that commercial partnership would play an important part in funding the scheme’s expansion and in Coca-Cola Ireland, dublinbikes has found a fitting partner.”

Many of the new stations are open already, but the new ones, to be open by the end of the summer, will stretch west to Kilmainham and Heuston Station and all the way to Dublin Port.

However, not everyone is pleased that a soft drink giant is on board.

 

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According to Alan Kelly, “Dublin is swiftly becoming a cycling city and the Dublin Bikes scheme has been one of the biggest drivers in making this possible.

“The partnership between Dublin City Council, JCDecaux and Coca-Cola Ireland will no doubt serve the people of Dublin long into the future.”

Read: Fancy a cycle around Dublin city this lunchtime?

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