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An account is an optional way to support the work we do. Find out more.
IF YOU’RE THE kind of person who obsesses over how well your tweets do, or wondered how many people see your tweets, you’re in luck.
Twitter has opened up its analytics service to all users, allowing them to see how all of their tweets have performed and provides a breakdown of those who follow them.
So stats like engagement rate, link clicks, retweets, favourites, and replies all feature here as well as the times people saw your tweet.
Due to the nature of Twitter, most tweets are usually seen within the first hour, although retweets and mentions can help extend their lifespan.
But it’s handier for discovering more about your followers, like what tweets and topics they find interesting, as well as their demographics
The main purpose of analytics is usually for businesses to figure out which tweets did well and encourage them to improve what they’re doing or invest in sponsored tweets, but as a snapshot, it’s worth looking at for curiosity’s sake.
So long as you’re signed in to you Twitter account, you can access your analytics here.
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