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A QUARTER-CENTURY veteran of the music industry — Garth Brooks has an estimated net worth of $150 million, and has shifted some 128 million solo albums.
But for someone who otherwise appeared impressively on top of his brief in terms of managing his business and his brand at Thursday’s much-anticipated Nashville press conference, the 52-year-old singer displayed a curiously vague understanding of the controversy surrounding his planned Dublin concerts.
Despite, for instance, in-depth knowledge of problems with ticket sales in Limerick — Brooks’ awareness of the long-running controversy surrounding residents’ opposition to his Croke Park gigs was surprisingly simplistic.
A sample quote:
Ireland – I don’t have a clue…
…We’ve passed every one of the safety tests – up until two weeks ago there was nothing but love.
And then there came, ‘hey Garth, we’re okay with three of them’… I wish I could tell you I saw it coming, I never did.
The consistent line from the Brooks camp — both from the singer himself and his spokespeople — has been that Garth’s not willing to play any fewer than five gigs in Croke Park, and that the concerts can’t be shifted anywhere else.
The statements
With the exception of the live-streamed press conference, communication from the star himself has been limited since Dublin City Council’s initial ‘three not five’ decision…
There was, of course, the infamous statement where he said playing any fewer than five nights would be like “asking to choose one child or another”.
Then, earlier this week, we had the follow-up ‘when my ship comes in’ letter — when the singer sent an email to promoter Peter Aiken imploring him and the “powers that be” in Ireland to try and fix the situation before the concert equipment landed in Europe.
So what are we to make of the star’s media strategy since the debacle surrounding the apparently ill-fated gigs took over our front pages and social media streams a week-and-a-half ago?
Do we take his and Aiken’s approach at face value — or is there more going on under that stetson than we’re being led to believe?
We put the issues to the experts…
“His performance at the press conference was was strong in that there was the right sort of dramatic pause,” says Neil O’Gorman of Pembroke Communications — a ‘full-service’ PR agency based in Dublin.
He knew exactly what he was going to say, even though he wanted to give the impression it was off-the-cuff.
O’Gorman, who has worked for range of brands and firms over the last 15-years, says the singer appears to be “feeding a definite narrative from his point of view”.
He wants to clarify his position that he’s nothing but a champion of his fans… He’s played that card quite well.
“He’s made it very clear that in his own mind he wants to make sure all his fans are happy.”
That said, O’Gorman observes, the last ten days’ events have revealed there’s “multiple agendas at play”.
The whole thing has been very, very messy since the start. It’s ebbed and flowed and obviously there are huge business considerations.
Thursday’s developments were very interesting, he says (this, you’ll recall was the news cycle that began with talk of the White House getting involved, continued with Brooks’ press conference, and ended with Aiken dismissing the council’s matinee compromise).
“The day started off with the impression that people were all set for this to resolve itself… [But] Garth didn’t do the campaign here any favours with his press conference.
“It’s very hard to know now what happens next.
“The media seem to be running out of patience with it… It had seemed on Thursday that there were too many forces aligning here for this not to go ahead.
“That seems now not to be the case — and I’m not sure there’s much else that can happen.
It looks like it’s going to be series of gigs consigned to history.
Peter Aiken has consistently said in interviews that the set-up for the show has been specifically designed for Croke Park, and that the ‘comeback event’ is designed to be played out over five nights.
Can we take his position at face value?
According to a Dublin-based music publicist: “Absolutely you can.”
“Even on a smaller scale its a headache from a production point of view to cut back from five nights to three.
“Speaking from experience, if a band is playing Whelan’s and it’s sold out out and has to be moved to a bigger venue it’s a major thing.
“I’ve been talking about this to musicians in the last few days… It would be a nightmare to rearrange that and re-organise that crew.
“He isn’t doing a world tour, he isn’t going somewhere else, so it really would be an issue.
“They would have put in a production budget for the overall event, so it’s a huge, huge headache.
There’s “huge sympathy” for Aiken across the Irish music industry, the publicist says.
“They’re great to deal with, they’re really well regarded and they put on great shows.
“All they’ve done is stick to the facts and put their factual press releases.
“The question is — how was it allowed to get this far? Why didn’t Dublin City Council speak up earlier in the process? They must have known there’d be problems.
“It’s down to the licensing. Dublin City Council and the GAA allowed Aiken to sell 400,000 tickets, and literally two weeks before it was going to go ahead they literally said ‘you can have three’.
“It’s the system that’s at fault.”
So with so many developments over the past week, and so many voices in the debate — is there any way to even guess at what’s going on behind the scenes?
In the short-term, no, not really — that’s PR consultant Simon Palmer‘s assessment of the current state-of-affairs.
Of the various communications from Aiken and the Brooks camp “this is all orchestrated” he says.
None of this is off the cuff.
The ‘when my ship gets here’ statement — presented to the media as being a private email, which the singer later said could be released publicly — would have been pored over by a number of people and the wording carefully considered, Palmer says.
“It’s all to try and twist people’s impression of what’s going on.”
The PR specialist says developments closer to home have been particularly interesting in recent weeks — and points to apparently fluctuating points-of-view coming from the residents.
“What often happens in planning situations is you start your own group in support of a project in the area,” says Palmer, who has a background in planning.
“I’m not accusing anyone of anything here. But I think it’s no surprise that suddenly when their back is against the wall, suddenly there’s word from the ‘pro’ residents.
“It’s a very awkward situation,” he says, noting that the whole situation has played out with “the usual farce”.
“But you have to look behind the scenes,” at the motivations of each public statement, he says.
The truth lies somewhere in the middle.
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Nothing new here..
Pot and kettle springs to mind with FFG..
@Willy Malone: Unions have ruined Health. Nothing can be changed without the threat of strikes. Any reform comes at a price. Doctors double-jobbing is the biggest scandal of them all. No incentive to reform by staff. Total and utter minefield. Will never be fit for purpose. Greed from top to bottom.
@Simon Peters: it’s all the doctor’s fault?
Some wonderful insights on this forum
@Simon Peters: A friend of mine works as a nurse in a supervisory capacity in a unit in the country It was a hospital but now is a glorified nursing home. She is told weekly that she cannot hire any agency staff or give any overtime so as a result she finds herself doing normal nursing duties because she just couldn’t watch while someone has to sit in their own pooh all day. As a result she has to go in on her day off to do the paperwork because the volume of it is overwhelming There are 20 beds in this unit but there are 14 staff in administration 6 of which cant wont and refuse to use computers. Imagine in 2018 someone in a clerical position who wont use a computer!!!!!! Coincidently these are the people on the highest salaries one and a half times what the nurses are on. This girls cousin is an accountant and was seconded to a large Dublin public hospital because their financial controller was incompetent Her company was paid €330 per hour for her time there. On top of that the salaries paid to none core staff were amazing Most of the porters were getting over 80 grand a year when their overtime was factored in. There is money everywhere in the Hse except to pay people who might make you better
@EFitz66: 100 percent agree I have been saying this for years, the unions have the whole system destroyed, there are 5 admin staff in Ireland for 2 in th Uk for each patient. Until we get a government who will take on the unions and take the pain for a while nothing will ever change. People need to be made aware what the issues really are in our hospitals, the media should be highlighting this constintaly but you don’t hear the facts much from our corrupt media lets face it.
@Peter Hughes: Absolutely and the 2 admin staff in the Uk system are not the most productive I can tell you. Two hospitals in Dublin have the exact same diagnostic machine in their labs 3 staff in the private hospital do 4 times more tests that 5 staff in the public hospital and no one gives a toss
@Simon Peters: if it weren’t for the unions, I’d be working for €10 an hour in a pathology lab doing 70 hours a week. Cop on.
@Simon Peters: probably sums up the country as a whole
This situation will not be resolved with FG in government, it won’t even be tackled, they don’t have the backbone to call out all the chiefs doing SFA In the HSE.
If the HSE were to be inspected by their own HIQA standards they’d be shut down immediately.
@Simon Peters: The unions? You lunatic. This is systemic top-tier planning inability for decades! This ‘new plan’ is like giving a cancer victim some panadol (very expensive, heavily levied panadol). We (as a nation of people) are simply not ready to run our own shop yet.
@Ciara Ni Mhurchu: Actually you wouldn’t You would work 48 hours a week and that was not brought about by the unions. That was an Eu directive and the government were allowed to make junior doctors exempt at the time There are too many people far too many people in the Hse doing nothing On top of that there are loads of ways technology could do menial tasks like form filling etc, Labour is the Hse’s biggest expense so they need to reduce the labour cost in every area it can and use the savings to increase the pay of key staff so they will not go abroad for more money and attract more professionals to come here to work in our health service. As a country we are spending enough on health but the wrong people are getting the money Simple as that
Really shocking how little progress has been made by this government and successive FFG governments. Leo’s and Harris’ positions are no longer tenable.
@Toon Army: ah you see this is incredible progress for them. Their aim is to break the HSE so the public outcry will soften us up for the introduction of private operators. Just look at the NHS in Britain…. Seems like it’s about to become Virgin Health ™.
@Caitriona Conlan: *asses
Headlines should read “Another National Scandal “
I know that sounds really bad but people need to officially complain. I had an incident recently and I thought there were no repercussions. The authorities encouraged me and explained that the data is important to build a picture. so if you’re having any problem even if it’s very small, please report it officially and help these guys get the data they need. Unfortunately, in this world do you need to have the actual data to make a decision. please do not moan here unless you have helped by providing the relevant information.
With so many unfilled consultant posts, and the poor state of the health service in general, this should come as no surprise.
Until recruitment and retention issues are addressed these numbers will not improve.
Seems so obvious…
@Disgruntled Doctor: Like housing and broadband, this is ideological. The mighty market is king, and the HSE is a socialist hangover which must be crushed to make way for full liberalisation by private operators. All three of these issues can be fixed by the State. However FFG are in thrall to thatcherite policy. See also, selling Aer Lingus, post office closures, the continued existence of M50 tolling, the attempted privatisation of Water via Irish Water (a billing company at best), closure of urban bus routes, privatising means testing for social welfare recipients, and the whole scale changing of language on government websites from “citizen” to “customer”. All planned.
@Disgruntled Doctor: I wouldn’t go on as if we hire more consultants that hospitals would be better because there was a show on Primetime a few weeks ago that shows consultants that have contracts to work both public and private don’t do nearly as much work in public settings compared to private even though their being paid to work in public hospitals.
@Mark McDermott: The consultants are incentivized to keep the public waiting lists long as it means that there is more call for their private work.
@Mark McDermott: Dont worry Mark , they cannot attract any consultants to work in the public system with all the so called perks of the job- ever wonder why that is?
Some neck on FF to complain about this since they are propping up the government.
@Mark McDermott
I heard Dara Calleary on Newstalk this morning, bemoaning the funding for the National Treatment Purchase Fund. That fund is part of the reason we’re in this mess – when the country was flush with money we pushed patients on the waiting list into expensive private options, instead of restructuring the system to meet the ongoing demand. As soon as that fund diminished, wait lists started to shoot up again from an already high base.
I got a letter from Beaumont Hospital for an appointment “sometime in the next 30 months”. I rang them to ask if that would be a morning or an afternoon.
This country is a mess
@munsterman: it is munsterman, but it’s our country, and until we get up off our sky sports soccer watching assets to hold these asshats to account it will remain in a mess. Grown men spend more time worrying about Liverpool and arsenal than engaging with these issues. Fact.
@Caitriona Conlan: Not all Irish men watch follow English football, quite a few of us go and watch the LoI.
FG’s Ireland. No likes or thumbs up for Leo.
@Mark Jones: Nothing to do with party politics. This institution is beyond the reach of government. Its run by Union officials.
@Simon Peters: What institution is beyond the government reach?
@Mark McDermott: Try change working conditions for Doctors/Consultants/Nurses and you will have a strike on your hands. In reality the unions hold the power here, not the Government.
@Do the Bort man: The “unions” don’t make policy, don’t run hospitals. The “unions” are the scapegoat for the deliberate destruction of the public health service by a neoliberal FFG government.
@Dave Doyle: I never suggested that unions make policy or run hospitals. However, any changes to policy relating to working conditions for staff must get sign off by the unions. The idea that a government would deliberately destroy a public health system, like you suggest, is laughable.
@Do the Bort man: They are deliberately destroying the health service though, through their own ineptitude . Do they care? It appears not.
It’s a simple matter of logistics, a population that has increased by 1.5 million and a health service built for half that, so what do you expect? 30 years of running the health service into the ground has not helped either. Can you name one new hospital built in the last 20 years…no me neither!
@mary conneely: Beacon and the Hermitage. The new CUH, Galway clinic and the children’s hospital will be open in the next 5.
@Ciara Ni Mhurchu: the mater private in cork as well
@mary conneely: The problem is we have way too many small, understaffed hospitals. We need to consolidate our hospitals into a fewer larger better resourced ones. That’s the way it is in the UK and the rest of Europe. Local resistance and parish pump politics won’t allow that to happen.
The contempt this government have shown to the people of this republic is nothing more than scandalous, fianna fail do themselves a great disservice keeping this incompetent shower in office .they have played the waiting game and it has backfired ,Martin should be shown the door .it really is time for them to move on .enough is enough
@Anthony Gallagher: And you actually thing FF will resolve this in office?, nothing will change once we keep voting for them and FG.
So thats one fifth of the population and counting, thats a lot of votes simon
Now forgive me as Maths was never my strong point but Ireland’s population is 4.7 Million and there was 1 million appointments on the go… Isn’t that a high ould figure compared to our population. Joke.
@Paul: Many would be waiting for more than one outpatient appointment
F.F If it causing you so much moral trouble , Pull the plug and have election and tell us how you would fix the health service
This is the logical result of a government without mandate and secret confidence and supply handshakes. Have we had enough yet?
Two major issues is lack of money, and unions. Anyone on a waiting list will only get a scan done Monday – Friday between the hours of 9-5. Change that to 9am – 9pm 7 days a week and you gain another 39 hours per week. Would Unions allow this for public patients? Not a chance. We need more doctors/consultants, but we also need to pay them more. There is a reason Irish doctors and nurses are leaving, they get better pay and conditions elsewhere.
@Do the Bort man: Nothing to do with the unions. It’s all to do with government policy. Just like figures on the homeless are screwed to reflect what the government want us to believe, now the figures re hospital lists are screwed to hide the reality. Unions don’t determine this. Government does.
Funding is adequate. But when you spend abnormal sums on agency staff because someone in the know runs the agency. Employ 7 over paid clipboard operators for every doctor, the funds go nowhere near where they are needed. Spending 8 million a month on retiring consultants, only to re employ them is doing nothing for patient care.
The problems in the public health service are the same problems that has everyone on water restrictions. The deliberate destruction of both by a neoliberal FFG government hell bent on privatising both. Unions aren’t responsible for that.
@Dave Doyle: Nothing to do with Unions? If Simon Harris decided that consultants must work some weekends to see public patients, not the much higher paying private patients, do you think the unions would allow this? Funding is far from adequate, the reason there is an overspend on agency staff is due to the amount we pay our doctors and nurses directly employed by the HSE. Starting salary for a nurse in Ireland is around €23k, its around €40 in Australia. If we paid doctors and nurses more then the agency spend would be much less, and we would not need to keep rehiring retired consultants.
@Dave Doyle: I would normaly agree with you on a lot of things, but the Unions do have a large piece to play here. Whenever any reforms are tried or better work practices put in place and people dont like it they go to their Union and then its stopped. I have worked in the past for the HSE and eveything we were tyryingt to do was impedded at every step.
For example a new process was being put in place ofr a task that would reduce the time required and people to do it by 50%, Unions stoppped it.
@Irish Bob: Ok, you worked there, you have first hand knowledge. I see a few of the FG fanboys blaming everything on the unions. If the unions were a real problem they would be gone, but they have their uses for political reasons. 15 Billion per year should be enough, were it going to where it was needed. Only a fraction does.
@Dave Doyle: I’m an FG fan boy? Maybe look at my profile image!
@Do the Bort man: If we were to move to a 7 day a week service or at least an extended service in the evenings/weekends, that would mean hiring a lot more doctors/technicians etc. They can’t fill the positions that already exist!
but given 50% of the population has private insurance , it is a high ould number.
Over 2 years waiting on a knee appointment. Got a letter last month to fill in and send back if I wanted to stay on the list. I feel so sorry for people that are really sick. This country/government is a joke
Its disgraceful but it wouldn’t be much different if FF were in gov. And FF are so poor now that I didn’t know that calleary is the deputy leader!
What we need is to put the hospitals under independent control, hire and fire people based on experience and competence. Hold breauacrats to account. Pay hospitals per patient seen or procedure done. This will incentivize hospitals to reduce waiting lists. The system incentivizes stasis. Let private clinics and hospitals compete for public patients as long as they accept the going rate the state is willing to pay for a given procedure/scan etc. Slaintecare is a joke and will only make things worse.
@Damon16: It is the consultants and senior doctors that are at the root of the waiting lists. They deliberately try to get people to go private, and the longer people have to wait for HSE treatment, the more likely they are to opt to go private. Private treatment is far more profitable. We need to separate public and private staff to eliminate this conflict of interest. The government doesn’t have the will to do it.
FF is supporting FG Government throughout undeclared National emergencies in Homelessness, Housing and Health so warnings issued by Consultants and Nurses not URGENTLY tackled…..WHY?It’s not good enough,the people including children deserve better than this!
Why isn’t the Dail recalled so that these emergencies affecting men, women and children are URGENTLY tackled?The Dail recalled re the Apple Judgement!
The waiting lists in the public system are solely the fault of the public system, the model we use to deliver healthcare in the public system and HSE mismanagement. It’s NOT a funding issue. It’s not an issue with front line staff. It’s not an issue with private insurance. Doctors and nurses work hours and conditions that would never be accepted by any other public sector or private sector workers in the state. It is the front-line staff that keep the system afloat in spite of the dysfunction of the system and HSE. The idea being pushed now to give more control over the system to the HSE under slainte care will only result in more dysfunction and longer waiting lists
One in 4 of us is sick. Jonathan Swift was right after all.
I thought it was “only” 707,000.
This is not new!
Lets remember 2017 – “A further €55 million has been allocated to the National Treatment Purchase Fund (NTPF), which arranges the provision of hospital treatment and collects national waiting list information — a three-fold increase on the organisation’s 2017 funding.”
Nothing has changed…
Consultants and senior doctors are actively discouraging foreign doctors from coming to work in Ireland. Some of them do their damnedest to get public patients to attend their private clinics. They are on a go-slow to further than aim. We need separate staff for public and private, as there is a clear conflict of interest with the present scheme. There is also a clear conflict of interest with CEOs, when they are head of both public and private hospitals (Nicholas Jermyn, ex-CEO if Vincents public AND private wings). With their HSE hat on, they are supposed to negotiate maximum payment for private consultant’s use of public facilities, and vice versa. Guess which organisation gets the best deal ?
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