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AFTER MONTHS OF talk, it’s finally official: Facebook Facebook is testing a “Want” button.
Even though developers noticed code for a “Want” button in Facebook’s Javascript SDK in late June, the social media giant was very coy when approached about the matter, refusing to really confirm or deny its intentions.
Almost two months later, Facebook announced that it has joined forces with seven US retailers — including Pottery Barn, Victoria’s Secret, and Neiman Marcus — to test the platform which allows users to “want,” “collect,” or “like” a product. Note: if you “like” something, then the item will show up in your Timeline.
A spokesperson emailed a statement to AllFacebook explaining:
We’ve seen that businesses often use pages to share information about their products through photo albums. Today, we are beginning a small test in which a few select businesses will be able to share information about their products through a feature called Collections. Collections can be discovered in news feed, and people will be able to engage with these collections and share things they are interested in with their friends. People can click through and buy these items off of Facebook.
Mashable points out that even though this sounds Pinterest-like, Facebook has one upped the pinning website because products within a given collection will also feature a Buy link.
Although Facebook won’t get a cut of sales, Robert W. Barid analyst Colin Sebastian told Reuters that the “Want” button provides other opportunities for monetisation. “In addition to potentially collecting a transaction fee for referring users to an e-commerce site, Sebastian said that retailers might also pay Facebook to promote products featured on users’ wishlists, similar to the way the Facebook’s current ads function.”
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Good article, would rather pay good money for sturdy clothes if I knew it was made with quality materials and good paid workers than consistently have to buy new clothes to replace the previous bad quality article, always wondered why we don’t have some sort of system like bord bia do with the quality mark to signify it’s of a certain quality spec or something of the sorts
@Matteo: Something to offset the highly successful business model of poor standards would be welcome.
As a man I’m occupying the high moral ground on this one alongside my brothers.
And I’ve gotta say:
The view is wonderful.
She is a bit hypocritical. Never bothered to mention the fast fashion beast that started in Ireland, Penneys.
@Donal Ronan: Actually it was Dunnes not Pennys!
Remember that the woke brigade never act, they just tweet and virtue signal.
If you really care for the planet, stop buying junk.
@Paul: ‘The woke brigade’? Do explain, please.
Everybody loves a bargain and most people are looking for good quality clothes in the sales rather than penneys tat. I try to buy during the Black Friday sale or January sales when theres a good percentage off clothes. Don’t like penneys cheap nasty threads.
@Lilly Lalogue: there’s some lovely stuff in Pennys. Those mom and pop type, Irish run boutiques import their clothes from the same mass produced factories as Pennys. They just sew on their fancy label and charge through the nose for them.
@Pauline Gallagher: yeah they sew on penny’s labels that’s right Jesus some people are nuts hahaha
Being poor
I wait to buy clothesTvs etc…
For some of us it’s not fast fashion.but a chance to buy clothes period..
We all aren’t rich
Last Friday was Black Friday for the climate,the +2 degrees target was passed:
washingtonpost.com/climate-environment/2023/11/19/climate-change-2c-temperature-heat-record/
have your say