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Column The discipline of economics has lost its way because of a basic misunderstanding

The relationship between ethics and economics is long-standing – we’ve just been ignoring it, writes Robert Grant.

PRESIDENT MICHAEL D Higgins has officially launched a nationwide ethics initiative. His hope is to encourage a wide-ranging debate on the relationship between ethics and society, with particular attention paid to the relationship between ethics and our economic system.

Such debate is a welcome addition to our public discourse. For, it seems the discipline of economics has lost its way in recent times. Its failure to predict – or want to predict – the recent financial crisis, coupled with the questionable way in which it responded, tells us the discipline is need of review. Part of the problem has been the assumption that economics is immune from ethical reasoning: that economics deals with scientific facts, and ethics with philosophical values, and never the twain shall meet.

My previous article argued, in an effort to dispel this illusion, that this distinction between facts and values is not as clear as it seems, and that values – the things that are important to us – play an essential role in all economic analysis.

Here, I want to argue that it has not always been the case that the relationship between ethics and economics needed such justification. In fact, an ethical approach to economics is nothing new.

Economics and self-interest

Adam Smith is considered the ‘father of modern economics’. As Einstein is to modern physics or Darwin is to biology, he is a major authority figure in his discipline. An 18th century Scottish thinker, he is most widely known for writing The Wealth of Nations, a book that has contributed more to the development of economic thinking in capitalist societies than any other. What is less widely known, however, is that as well as being an economist, Smith was also a moral philosopher. He was deeply interested in the fundamental principles of human morality and our nature as social beings.

As both an economist and a moral philosopher, however, Smith did not lead a life of intellectual dichotomy. He considered the two strands of thought as inherently connected. Smith was aware that economics, at root, is a study of human behaviour and thus to embark on an economic analysis one must first examine the nature of human beings and their conception of the good life. How else could one discuss how to organise wealth and resources? To what end?

This he did in his first major work was A Theory of Moral Sentiments. Here he argued that we are creatures of sympathy, and that our moral obligations are dependent on our ability to enter imaginatively into another’s plight or suffering. For a variety of reasons, this ethical dimension of Smith’s work faded into obscurity in the centuries that followed. Economics became increasingly ‘scientific’ and concerned only with the mathematical and the quantifiable aspects of wealth creation.

Smith’s ideas on economics have become distorted

In neglecting the ethical and moral framework developed by Smith, much was lost. His ideas on economics became distorted: pulled as they were from their ethical context. For example, Smith is often cited as the source of the idea that people act primarily out of self-interest. The free market is supposed to harness the self-interest of each individual for the betterment of all. In every introductory economic text book Smith is quoted: “it is not from the benevolence of the butcher, the brewer, or the baker that we expect our dinner, but from their regard to their own interest.”

This notion of self-interest took hold in the 20th century under the Chicago School of economists and it became their mantra. The only responsibility an individual, or a corporation, has is to themselves they argued. And they repeatedly referred back to Smith as the one who developed this idea. It became immortalised in pop culture as the phrase ‘greed is good’. It allowed those who exploited others for their own gain to feel justified as merely doing what economics told them they should do.

Self-interest’ is ambiguous

Yet, such a narrow view of self-interest is not at all what Adam Smith had in mind. Repeated reference to that one quote is a distortion and vulgarisation of his complex views about ethics and human behaviour.

First off, the very idea of ‘self-interest’ is ambiguous when taken out of context. It can mean the immediate satisfaction of your present aims and desires: instant-gratification and self-indulgence. Or it can mean the wise pursuit of what will makes one’s life go best in the long run.

Of course, when Smith was talking about self-interest he wasn’t talking about gross short-term self indulgence. He was referring to the pursuit of long-term enlightened self-interest, properly restrained by the humble virtue of prudence.

When Smith spoke of self-interest he had in mind something like the business man who treats his customers well so that they will return again and again for future business, and tell others of their good experience. He did not have in mind the financial gambler, who swindles a client into investing in worthless bonds so he can make a quick fortune and leave a trail of destruction and heartache in his path.

Consider the broader ethical fabric

Recent economic thought and education has failed to consider the broader ethical fabric that underlies his economic analysis. Quotations are cherry-picked to fit neatly into the existing system, regardless of whether they do justice to Smith’s actual views. We have lost the subtle distinctions at play; the nuanced definitions about how we behave.

President Michael D. Higgins’ ethics initiative is calling for a return to this style of classical economics, where economics is viewed as a moral and mathematical science.

Several centuries ago Smith offered us a hugely influential economic theory, but did so through a rich tapestry, interweaving threads of psychology, moral philosophy, jurisprudence and history. It is time for us reintroduce this kind of understanding to our economic thinking.

Robert Grant has a PhD in Philosophy from Trinity College Dublin, where he is currently a tutor in Logic and the History of Philosophy. He is also research analyst at RelateCare. He blogs at robert-grant.squarespace.

Column: Don’t be fooled, values are inescapable – in life and in economics

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43 Comments
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    Mute Gus Sheridan
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    Sep 23rd 2014, 2:36 PM

    Well where can we see them?z.?

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    Mute Marty
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    Sep 23rd 2014, 3:51 PM

    Another f*ckin Father Ted headline/ruling!

    We’re actually becoming more backward and more conservative as a country I swear to God!

    #embarrassing

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    Mute Kerry Blake
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    Sep 23rd 2014, 2:36 PM

    The model licked her finger? Well colour me shocked……..

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    Mute Paddy Mac
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    Sep 23rd 2014, 2:44 PM

    It’s generally the “bigger boned” lady that complains about these things! Green eyed monsters!!

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    Mute The Doctor
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    Sep 23rd 2014, 2:51 PM

    That’s not fair or accurate. The aesthetically challenged usually complain also.

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    Mute fusha2020
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    Sep 23rd 2014, 3:07 PM

    Jebus wait till they see the Hunky Dory add with the man in the bath,Who seems to ejaculate a blow up toy, parodying the 90s flake add funny as…..sorry,I mean perverts objectifying men like, disgusting!

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    Mute Louise Reilly
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    Sep 23rd 2014, 3:28 PM

    That advert is lovely .. very tasteful, very elegant, beautiful music & beautiful women … The jewellery on the other hand is horrible wouldn’t spend my money on it … Each to their taste i guess … But get over the advert prudes nothing wrong with it in my view !!

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    Mute Joanna
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    Sep 23rd 2014, 3:50 PM

    Its fine apart from the gratuitous boob shot and the fact that ladies look slightly off their face on something. But yeah, awful jewellery.

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    Mute Connaughtabu
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    Sep 23rd 2014, 3:14 PM

    If this is the offending advertisement, it looks pretty tasteful to me:

    http://www.newbridgesilverware.com/eshe/

    What sort of prudes are we at all?

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    Mute Scarlett Van Tassel
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    Sep 23rd 2014, 2:48 PM

    Where can I see them?! Anyone?!

    47
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    Mute Fozz
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    Sep 23rd 2014, 2:53 PM

    There’s a thing called Google…
    I found em in 3.6 seconds and I’d be slow…..I guess we can’t post the link here so find it yesrelf and stop expecting to be hand-fed.

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    Mute Leviathan
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    Sep 23rd 2014, 3:21 PM

    Here ya go https://www.youtube.com/watch?v=i_SGfpQ5TLM#t=89

    I don’t get how the complaint says that its focused on sexualising the woman…you can clear see from the camera work and the direction that the focus was on the jewellery. No doubt that the ad features a very attractive model.

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    Mute John Staunton
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    Sep 23rd 2014, 4:56 PM

    So pontius I take it you have searched for the video and found it within seconds or u just making assumptions?

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    Mute Marc Power
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    Sep 23rd 2014, 4:07 PM

    Don’t Look at it if you don’t like it… simple. .. This isn’t Saudi Arabia

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    Mute Tony Hartigan
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    Sep 25th 2014, 11:32 AM

    Religious police comes to mind.

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    Mute Gambon
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    Sep 23rd 2014, 3:01 PM

    Would they prefer the over fed tash wearing ladies showing off the new range of newbridge silver ‘Mum’ rings ?? #MoaningVagMonsters

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    Mute Hairy lemon
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    Sep 23rd 2014, 3:27 PM

    I find the jewelry pretty awful personally. Draping it in a fine looking woman doesn’t make me think my woman will look like that whilst wearing it. I ain’t stupid – most men aren’t! I reckon this is aimed at women not men.

    As for the ad itself – pretty harmless stuff.

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    Mute William Willis
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    Sep 23rd 2014, 3:00 PM

    I’ve signed up to “He for She” and I’m taking a stand now.
    This jewellery ad objectifying women is offensive and I object.
    I urge you too to man-up and demonstrate some sense moral outrage.
    Evil prevails when good people remain silent.
    Hear hear for Emma and her speech at the UN.

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    Mute William Willis
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    Sep 23rd 2014, 3:19 PM

    Sure. I appreciate your only objection is it’s boring. The advertiser is insulting men by suggesting we will be suckered in with such advertising… and by others making clever remarks they are inadvertently colluding with the advertisers method.

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    Mute William Willis
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    Sep 23rd 2014, 3:23 PM

    You mean “man-up”. Not sure if I’ve used that then in the right context.
    I mean it as a “stand up for what you believe” and not make a sneer for the common cheer.

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    Mute The Doctor
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    Sep 23rd 2014, 3:41 PM

    This advertisement is for jewellery. It’s not aimed at men. It’s aimed at women.

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    Mute Doey Walsh
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    Sep 23rd 2014, 3:42 PM

    And I don’t believe in infantilising women and placing women’s rights above everyone else’s. maybe if it was an issue that affected women exclusively, I would, but it doesn’t.

    HeforShe and campaigns like it are exactly why so many are falling out with modern feminism, why not OneforAll or something like that, why the focus on men “standing up”, and changing their behaviour to suit women, why not stress the importance of not abusing your partner to girls and what about the estimated 40-50% men who are also suffering from domestic violence. Do they have change as well, should they say sorry, and should we ignore them.

    Anybody who is against or at least sceptical of modern feminism is so not out of hating women but out of hating sheer intellectual dishonesty and the blatant misconstruing of facts.

    But anyway I better before I burst an ulcer.

    Peace out people xx

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    Mute Jake Race
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    Sep 23rd 2014, 5:36 PM

    Dead right Doey.

    The most annoying folks I come across though are not the feminists. They’re the defenders of feminism who don’t know the first thing about it. They automatically identify when feminism because they see it as the liberal left-wing thing to do, but the have no idea what they are supporting. They’re easy to spot, all you have to do is start talking about things today’s mainstream feminists believe, like patriarchy and rape culture. The response you get is an accusation that you’re conflating extremists with all feminsts. It’s just a default response from those who aren’t big on thinking.

    Anyone reading this who fits that description should spend a few minutes researching it. Here are 3 batshit crazy elements of modern mainstream feminism to get you started:
    Patriarchy Theory
    Rape Culture
    Critical Theory

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    Mute Joanna
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    Sep 23rd 2014, 3:47 PM

    I think it’s quite obvious that the only thing advertisers are selling anymore is sex.

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    Mute adam murphy
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    Sep 23rd 2014, 3:59 PM

    What a load of me arse. The jewellery is gaudy, and the video is so pretentious, I nearly vomited.

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    Mute Laura Mac Muireadhaigh
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    Sep 23rd 2014, 11:13 PM

    Can’t locate the video, but the photographs looks completely tarty. Clearly Newbridge are moving away from they’re more elegant and classy ads for sluty and distasteful. Well done

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    Mute D
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    Sep 23rd 2014, 10:42 PM

    You’d think it was Saudi Arabia by the music in the ad!
    The girl is better looking than the jewelery but her acting is terrible! She looks a bit sedated/ bored….and the lips…was she at the dentist before the shoot? I thought she was going to drool her drink….

    2
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