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Dublin: 6 °C Friday 21 February, 2020

Offerwatch: 18 kid and baby deals to check out this Black Friday - from Lidl to Smyths

Toys, clothes, baby equipment and more. Here are our top picks.

Image: Shutterstock

YOUNG KIDS DON’T come cheap. That’s why every Wednesday in the Parenting Magazine, we scan the best offers from pregnancy to preschool - online and off.

Here’s what’s happening in stores this week:

Top pick…

  • An in-store only offer, there’s €5 off when you spend €50 or more at Smyths, and €10 off when you spend €100 or more – alongside their Black Friday offers.


  • The Black Friday event at Mothercare sees discounts across clothing, toys, car seats, push chairs and more.
  • There’s 25% off everything at Polarn O Pyret, ending Monday. 
  • At Debenhams, there’s up to 30% off boys’ and girls’ clothes and shoes.

  • Marks & Spencer has a few offers, including 3 for 2 on selected kids’ clothing, 3 for 2 on selected toys and books, plus two for €32 on onesies. 
  • The H&M sale has reached up to 70% off.
  • There’s up to 30% off boys’ and girls’ shoes at River Island. 


  • At Lidl, there’s a selection of musical instruments for the little music-lovers in your life, while another toy event launches on Monday December 2.
  • A wide selection of toys is available at Aldi from Thursday November 28, with products from Frozen, Toy Story and more going on sale on Sunday December 1.
  • At Dunnes, there’s three for €25 on Pampers Baby Dry Jumbo Plus range.

Toys and entertainment 

  • There’s 20% off selected gifts and toys at JoJo Maman Bébé.
  • Get 30% off ‘almost everything’ online at Eason with the code BLACK. 
  • Save 20% on Frozen, Star Wars and Marvel Avengers toys online at Argos with the code STAR20.


  • There’s lots of Black Friday offers at Boots, including discounts on car seats, cribs and baby monitors.
  • There up to 50% off at Euro Baby.
  • Prams, furniture, car seats, toys and more are discounted at Tony Kealys
  • The same applies at Bella Baby.
  • At Mamas & Papas, there’s up to 50% off pushchairs, furniture, toys, clothing, bedding and more.

That’s it for this week! Check back next Wednesday for more offers.

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