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Dublin: 15 °C Wednesday 19 June, 2013

Column: We fetishise home ownership – but why stigmatise social housing?

Some suggest that social housing is an undesirable element, writes Donal McManus. But what does that say about us as a society?

Donal McManus

LAST WEEK, the Advertising Standards Authority of Ireland ruled in favour of a developer which used the absence of any social or affordable housing as a selling point for a development in Dublin. But statements like this merely encourage social segregation, argues Donal McManus of the Irish Council for Social Housing.

THE PROMOTION OF social housing in Ireland has always been a challenge in a country with one of the highest levels of homeownership in the world. This is despite the fact that many hundreds of thousands of families may have started off in social housing.

The recent ruling by the Advertising Standards Authority of Ireland (ASAI) on a private housing development – whose advertising championed the absence of social and affordable housing within – makes that job more difficult. Housing consumers don’t need to be highly nuanced to understand the underlying message in any promotional literature which uses the absence of social and affordable housing as a key attraction to make the place ‘an exceptional place to live’.

This sort of persuasive advertising is designed to appeal to the emotions of a nation which was consumed by home ownership at any price, and relegates people living in social and affordable housing as having less value. Irish society is currently paying the price both financially and socially for home ownership overload, and is having to introduce housing policies to mop up its failures. Thousands of households with mortgage arrears, unfinished estates and vacant properties built for owner-occupiers as well some poorly constructed homes are the legacy of this

Since 2000, planning legislation (known as part V) allowed local authorities the power to set aside up to 20 per cent of new residential developments, over a certain size, for social and affordable housing. Amendments in 2002 allowed other options for developers to comply with part V. In addition to providing new social and affordable homes on site, they could offer cash or land in lieu of completed units.

Too clunky

The ASAI found that promotional material for housing developments can contain the information that there is no social and affordable housing, if that is truly the case.

But if private investors buy properties in private developments, how do you guarantee to other owners that some of those units would not be rented in future to those in need of social housing? Would there be a stipulation in any advertising literature that only true homeowners will be considered for sale? Are bodies like the ASAI going to police this to ensure that this is factually true over the long-term?

The 2000 Planning and Development Act had worthy societal aims in reforming the planning system, including the objective to counteract social segregation. However, the construction industry had a strong aversion to implementing part V – particularly the option of providing units on the same site with private homeowners.  And the part V process itself was rather too clunky to be able to deliver social and affordable units in a timely manner on a significant scale. The provision of cash may have become the dominant option in lieu of social and affordable units provided on site.

However, there have been a number of fine examples where developers have worked in partnership with housing associations and local authorities to create high quality mixed tenure communities. This should have been the norm, not the exception – especially now when we have the highest ever demand for social housing in the aftermath of a housing crash.

A challenge for the future would be for the housing industry to develop and promote a product such as a mixed tenure sustainable community. The days of monolithic social or indeed private housing developments should be at an end.

Although the number of new housing developments may be limited in the coming years, we want to avoid any resonances of a ‘no blacks, no dogs, and no Irish’ approach in housing delivery – and responsible advertising has a key role in this respect. Government policy has been to counteract social segregation, and there should not be mixed messages that condone it.

Donal McManus is executive director of the Irish Council for Social Housing.

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Comments (61 Comments)

  • The purchase of a house is normally the biggest investment that a family make, something for the kids to fight over when you pop your clogs. There is a perception, rightly or wrongly that a home that is part of a social housing estate is worth less than one that is not. It’s simple economics that people will invest in something that provides a greater return.

    Reply
  • I grew up in a social housing estate in north Dublin….I and my sibling s Jane all attended and finished 3Rd level education. We all have professional careers or or own business and are homeowners..our parents bought their social home and like the vast majority if their neighbours they strive to keep them clean..some social housing estates, unfortunately produce people who are not interested in bettering themselves and they just reinforce snobbish attitudes and stereotyping…I do feel at a very basic level that Irish society is deeply status obsessed and very quick to judge…just look at the silly Northside v Southside rivalry…as a person who now lives in a leafy Southside suburb I am frequently reminded about my origins by people who I believe really think south Dublin is nightsticks, la Holla or the upper east side if Manhattan

    Reply
  • What is wrong with renting, kill yourself all your life to pay a mortgage and the kids end up falling out over it. If rent wasn’t so high, people would have more to spend. The Government should take over the houses in Nama, or Nama become a landlord and rent out properties at a cheaper rate. But all the landlords in the Dail wouldn’t have it, or the members of the parties!

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    • Feeds 16/08/12 #

      The rent is so high because almost half of rental properties are subsidized by rent allowance. Most landlords are regular people now struggling to pay their mortgages. Government subsidises them by paying majority of the rent of unemployed and low-earning.

      If it weren’t for rent allowance, rent would have dropped significantly, so would property prices as many rental homeowners would have gone bankrupt. This would be a hit for the banks.

      In the end, the rent is too damn high because the government subsidizes the banks by keeping it high, at the expense of
      a. taxpayer who pays for the sibsidies
      b. non-subsidized tenants

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    • Not sure how accurate your figures are about that, but I can assure you that the main reason rents have gone through the roof is the inability of anyone to get a mortgage.

      The irony being that the rent being paid is higher that the potential mortgage cost of most properties (at current market rates)

      If anything points to the failure of the government to get banks lending, it is that fact alone.

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    • I read somewhere last week* that in South County Dublin, mortgage payments on a standard 3/4 bedroom semi-d are currently cheaper than renting.

      Domestic rents are set by market supply and demand. As contracts in Ireland are very short term ( 1 year), what you generally see is the real price. Rent allowance has little or no effect. I would love to know where the figure of 50% of rental properties being rent allowance ones comes from.

      *Think it may have been in the Sunday Times business section.

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    • I think Feeds got his info from a friend of his who knows a guy….

      Not sure why you were red thumbed, I can only assume it’s because you admitted to reading the Sunday Times instead of the Business Post!

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    • Renting is much more acceptable in other jurisdictions but there is an element of snobbery in Irish society, tied in with the fact the government pays billions in rental subsidy, even though those properties have halved in value yet subsidies haven’t decreased as this would be detrimental for developer/landlords so hey my rent is the same as during the tiger era. Maybe there is very little difference in this government and the last except circumstances and the citizens continue paying for the sins of the wealthy,,,,,,,,,, a twenty year levy on all our insurances to fix up the Quinn Insurance mess,,,pension levies,usc’s, home tax to be followed ( maybe) by property tax etc etc

      Reply
    • Rent allowance subsidies have been cut everywhere.

      I think it has more to do with the fact that we are a much more ‘house with a back garden’ type society than our European counterparts where apartment living is the norm. I would wager that home ownership is more prevalent in those parts of Europe where houses are more prevalent.

      There is also the fact that Irish people are perhaps more reluctant to pay someone else’s mortgage. The cost of a 20 year mortgage and rent in Ireland have historically been quite close. Sometimes one is more expensive than the other; however, after 20 years you don’t have to pay the mortgage any more. Seems like a no brainer to me.

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    • Sharrow 16/08/12 #

      Renting is much more acceptable in other jurisdictions due to the longer terms for renting.
      Who wants to try and rear a family when the landlord can on a whim make you move.

      Reply
  • I’m a director of a management company in a modern apartment complex that has a minority social housing element. In our experience there’s more problems with units let out by private landlords than those owned by the council. The people in the social element are by and large good, decent neighbours who take ownership of their homes and who are just as responsible as your average owner occupier.

    Most units in a complex with no social element will be bought by investors who will allow them to be let by anonymous agents only interested in financial returns for their clients and who will take troublesome welfare tenants blacklisted by councils as the rent is guaranteed. Having no social element wouldn’t be a selling point for me.

    Reply
  • siobeli 16/08/12 #

    I think it’s a lot to do with current lack of work ethic and respect amount certain people in society.
    20 plus years ago when a family got a council house, they were hard working people, who brought their families up to be respectful and work hard.
    In the last few years people who
    have never worked and don’t intend to work see a council house as their entitlement, pay hardly anything in rent and expect the state to provide all.
    I think preference should be to those on the housing list that are working, or making a attempt to get back to work with training etc.
    I think that may change the mindset people have about social housing.

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  • Very sad…
    People who have paid & still have to pay for their home will respect the area more.
    Why is that estate in limerick getting millions spent on it.
    Just saying.
    Some social estates are fine though

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  • Ok then i’ll be thefirst to say it. Social housing estates in ireland are kips.

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    • Peter 16/08/12 #

      Plus allot of the people in them, don’t treat it as a safety net, but a hammock

      Reply
    • Comment of the decade right there. Give yourself a pat on the back. You and many more like you are proof that Ireland is disappearing up its own arse.

      I’ve been living in Berlin for the past year or so and it’s really interesting to compare the attitudes of people here to those at home in regard housing. My girlfriends mom and step dad work in very well paid jobs and could easily afford to buy their own home and pay a sizeable mortgage (even by extortionate Irish standards). Yet they choose to rent.

      They’ve been renting their current apartment for almost 20 years and by now it’s only costing them around €350 a month. €350 a month, in a nice quiet neighbourhood, a minutes walk from the nearest bus stop and train station, in a European capital city…

      They have a good quality of life and use their earnings on things that make them happy – like going on holiday a few times a year and all that sort of stuff. And that really sums up the attitude of most people on the continent. They would prefer to avoid any unnecessary debts or financial burden and focus more on their own well-being rather than spending their days moaning about bankers and bondholders.

      Reply
    • That comment was aimed at Creamy Hamstrings btw. It’s funny though to see a much dispised troll getting so many green thumbs!

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    • Your anger is a little misplaced there Kevin, I think you’re confusing social housing with rented accommodation.

      Yes, historically, our European counterparts tend to rent more than we do (especially in places like Paris, Berlin etc) but i’m guessing your girlfriend’s mum and dad wouldn’t be as comfortable living in certain estates in North Dublin, Limerick or Cork.

      Estates with burnt out cars generally aren;t classed as nice quiet neighbourhoods.

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    • Paul 17/08/12 #

      I’ve lived on a council estate for nearly 30 years, And from what I’ve observed is that its the people that make an area.
      There were some good people on my council estate but what I came to realise was that it was just a dumping ground for the dregs of society ruining it for the decent people trying to get on in life.

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    • I lived in a council house in London in a leafy suburb close to underground and bus routes, 2 milies from the west end. and city My dad still lives there, its a nice neighbourhood,

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  • Why would anyone want to buy any asset that could be compromised in value? It’s not difficult to understand.

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    • I feel really sorry for the people that paid money for houses and now have to live in what can only be described as council estates because all the investment buyers have them rented to the social. I’m not having a go at people from council estates but if your going to pay a lot of money for a house you expect not to have to put up with all the problems that come with a coucil estate.

      Reply
  • 11 million people live in social housing in Britian there biggest problem is complaints about noise and those who feel they have a right to make a racket anytime day or night checkout -Neighbourhood watched BBC1 tonite @ 10.35pm.

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    • I agree as a mother of 5 kids , yes they are noisy during the day (with the weather we been having this summer) but are asleep and quite most evening by 10pm. Unlike some around me who (young mothers too) , have house parties most weekends and are playing music to the max as well as so called singing out the back up to 4am in the morning with others! I gave up complaining as it was not worth the effort but when I cannot sleep and up around 7am I feel they have no respect for others who need a good night sleep and have to take care of their families the follow day. Makes me so cranky the following day, I suffer, my kids suffer!

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    • Sarah I suggest you make an official written complaint to your local area estate manager (all social housing estates have one). and you continue to do so until something is done about the situation. Your complaint will be treated confidentially and your identity will be legally protected and will NEVER be given or made available to anybody.

      Reply
  • I was raised by a working single mother, with 3 other siblings, on council estates for most of my life and was often ashamed to tell people where I lived because of the stigma associated with it. I have to say that the majority of people in social housing are hard working, decent, salt of the earth people who have encountered financial difficulties for whatever reason. They make big sacrifices to send their kids to college and a lot of people purchase their council houses. Granted there are some arseholes who like to stir things up and they can ruin things a bit for everyone else. Also I should add that I’ve lived near travelers who were a lovely family and didn’t cause any problems.

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  • where does the vast majority of gun crime happen?
    where do most violent offenders live?

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  • People, as everyone is saying, don’t want to pay for an expensive home and end up with Skangers as neighbours. I’m not saying everyone in social housing is a Skanger but that’s often the perception.

    The solution, people in social housing shouldn’t act like Skangers.

    I pity the inhabitants of some pleasant provincial towns in the UK, they’ve got recent developments approved as high end residences during the good years that are now empty, so the Chinese are buying them up and leasing them to London boroughs who are now moving some of their “social” residents out there. Sounds great fun for the locals. It’ll happen here before long.

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    • There are plenty ‘respectable’ white collar Skangers living in leafy suburbia who have done infinately more damage to society than those from council estates.The bottom line is that many of the the middle classes
      regard themselves as being somehow superior to those who live in council estates.Rigid Victorian Class Structure is alive and well and living in the so-called Republic of Ireland.

      Reply
    • Damocles 16/08/12 #

      Oh aye, there’s no such thing as a classless society. People just replace class in other ways.

      Reply
  • Im on the list in South Dublin since 2010 i recently asked how long is the waiting now and was told 5 years!! I never lived in a councel estate in my life and although I do believe that majority of the ppl living there are ordinary decent ppl the minority of ppl that act the bollox im afraid of! Im hoping to rent until I get my degree and work and save for our own place! The main thing that gets me right now is RENT ALLOWANCE NOT ACCEPTED!! making life even more harder for ppl trying to find suitable housing its a joke especially when were in a recession being the reason ppl need rent allowance!!

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    • It might be worth keeping a list of all those landlords who don`t except rent allowance.I suspect that a fair portion of them might be dodging tax and don`t want to come to the attention of officialdom.

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  • We’re a nation of snobs.

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  • I wounder have any of the pro social housing commenters lived next door to them ? it would soon change their minds they take no respect in their house appearance there has been numerous occasions where a decent family with a mortgage will have travellers move in next door to them in a social housing scheme and turn the place into a kip and devalue their property and the council do nothing.

    Reply
  • John F 16/08/12 #

    Let’s face reality, the majority of degenerates and anti social people in our society dwell in social housing! Not to say that all people in social housing are delinquent, but you are more likely to encounter people of this caliber in social housing – think… Moyross, Ballymun flats etc. The fact is hard working people want to avoid these kind of areas like the plague!
    Personally if I was going to buy an apartment, I would be a lot less likely to buy if I knew half the properties were designated social housing or if the development accepted rent allowance.

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    • As someone who currently lives in Ballymun, I have to say I find this snobbery nauseating. Yes, there is a bad element here, but there’s also a lot of people who live here that are hard working, law abiding and decent neighbours. A lot of the kids that live here aren’t causing trouble, and are working towards going to college or getting a decent job. To tar everyone with the brush that you have, John, is not fair. Spend a week out here talking to the people, getting to know the neighbourhood, and THEN come back with your opinions.

      Reply
    • John F 16/08/12 #

      Trisha.. Have a quick look through my comment again and you’ll realise I’m certainly not tarring everyone with the same brush. I’m simply pointing out the reality that you are far more likely to encounter undesirable people in social housing projects, This is a fact! I know many decent people living in council estates, hard working people who would give their right hand to escape chaos and carnage of cars been set alight, post men/guards/fire fighters been attacked.

      Reply
    • I only became a single mother two years ago but was given social house as a family unit when ex was working hard , than worked two jobs , But he has left and am raising the kids in OUR HOME. I am a good person who wishes to work but with 5 kids all still primary level, I would find it hard to afford childcare/ after-school clubs as rent will increase if I work a minimum paying job . I have to wait till kids are old enough to come home after school on their own. I have finished school, and am qualified in IT and Graphic design

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    • I would imagine that one would find the most undesirable people in Irish society living in areas such as Drumcondra, Howth, D4, Offally and Mayo.

      Reply
  • I live in a housing association accommodation for the last 7 years with my kids and the house is worth the rent I pay compare to what I would pay if it was privately owned . I waited years to this house and was so happy to get it. Yes there are some who are the typical stereotype of what some see social housing tenants as, there is trouble around where I live but it’s an area with mixed properties , Some council , social or privately owned. I wish I could buy this house in the future but agreement is a life time rent. Cannot be past down to the children but can be given to them to take over the rent if I wish to move somewhere else . Hopefully The law might change by than!

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  • Social integration. hmmmm i wonder about it.

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  • Hopefully the downturn will make social housing respectable again

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  • It goes back to the days of the Land League and is deeply ingrained, the land fetish…

    There are no “fine examples” of social partnership – it’s just fascism in a moderated form – the government partnering with business

    Reply
    • Not sure it’s anything to do with the land league and more to do with an aspiration to ” bettering ourselves” that we all hold. Having been reared in a corporation estate ( which was considered a step above the flats) home ownership was a way of showing that you had arrived. Sociological studies of class show the gradual climb of the poorer classes from tenement to suburb and for some, an aspiration to own the detached house on a plot of land. Mixing private and social housing is seen by those who have worked to get a mortgage as giving something to someone who hadn’t earned it, There is also the perception that those given a property for rent or at a cheaper price won’t appreciate it and will ruin the common areas. Having negotiated the piss scented stairwells of many a flat complex it’s easy to see the objection. On the other hand banks made it possible for anybody to buy a property, they were never interested in class just money, so the guarantee of middle class respectable neighbours evaporated somewhat in the boom. We have all lived through an era of entitlement, no matter what strata of society we come from. Perhaps austerity will teach us all the value of community rather than the value of property .

      Reply
    • Good points.

      The desire for your own land in rural areas is definitely a cultural phenomenon that was galvanised during the Land War. I agree that the urban working-class see property as climbing the social ladder.

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  • if there’s work in the area but people can’t afford to live round the area, than it’s a good idea…..it’ll bring workers to the area rather than just stuck up rich people……Mixing society is a good idea as lond as it’s evenly match……it stops certain type of crimes….

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  • I wonder would Donal be happy to have his children mixing with other kids from an estate infested with social housing.

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  • The reason social housing doesn’t work well in Ireland and GB is that the difference in salaries and rescources between the authorities and their subjects. Law enforcement is another reason.

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  • It’s because of our history as a nation it’s in our blood ….

    Reply
  • TNR 28/08/12 #

    I have no problem with social housing but I think it’s wrong for somebody to pay €250,000 for a house and particularly now as houses have depreciated greatly but to add insult to injury the house next store is given to somebody for a small amount of rent. There is a bad attitude to work in this country in terms if people justifying why it’s not worth their while. There are to many Social welfare benefits . Couldn’t we all say it’s not worth our while what with childcare and petrol and USC and levies etc etc….. Pisses me off that some people who choose not to work are better off than those who do work. Cut social welfare benefits and people would be more inclined to make an effort to get a job!

    Reply

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