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Irish company signs meat deal with Subway worth up to €850 million

The company makes cooked and fermented meat.

Image: PA Archive/PA Images

IRISH-BASED DAWN Farms has signed a deal to export up to €850 million worth of meat to Subway stores across Europe.

Dawn Farms, which supplies cooked and fermented meat ingredients to the foodservice and manufacturing sectors, will supply the cooked sandwich meats to more than 4,000 stores across Europe, including the UK until at least 2024.

Headquartered in Naas and with manufacturing operations in Ireland and the UK, Dawn Farms is one of the largest suppliers of cooked and fermented meat for pizza, sandwich, ready meals and snacks in Europe.

Their CEO Larry Murrin said the deal came about due to continued investment.

“In our negotiations with the Subway organisation, they have recognised Dawn Farms’ continued investment in product innovation, our strengths in supply chain consistency and food security, and our vigilance in relation to competitiveness.”

Mike Attwood, Purchasing and Supply Chain Director of EIPC (the Franchisee owned procurement organisation for SUBWAY restaurants in Europe) said they were “delighted to continue the very successful relationship” with Dawn Farms.

Subway is the largest food chain in the world, with more than 44,000 restaurants worldwide.

Read: 7 truths the world needs to know about Irish stew

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