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I HAVE BEEN travelling to the south of France for 17 years with my family. We stay in rented accommodation half way between Marseilles and Nice.
The people of Provence are quite like the Irish. They are friendly and warm and love to celebrate.
Every week there is a celebration in the coastal towns and villages throughout the region – everything from festivals to mark the harvesting of grapes, melons, figs and cherries to national holidays such as Bastille Day.
There were 30,000 French citizens crammed onto the Promenade des Anglais and nearby beach on Thursday evening.
Like the Irish, the French revere the family. Thousands on Thursday were family groups – from grandparents to toddlers – enjoying the balmy evening and fireworks on the seafront.
At 10.30pm, Mohamed Lahouaiej Bouhlel, drove a 20-ton truck through a barrier onto the Promenade des Anglais and proceeded to run down hundreds of innocent men, women and children.
People react near the scene where a truck mowed through revelers in Nice AP / Press Association Images
AP / Press Association Images / Press Association Images
Eyewitnesses say he drove at speeds of up to 50km per hour, zig-zagging to kill as many people as possible.
I’m familiar with the promenade and had been there earlier in the week with my own family.
As one of my four children is a wheelchair user, I park close to the sea-front in the blue painted disabled bays.
I shudder to think of my own family corralled on the promenade – like a boardwalk of sorts – with a drop to the beach on one side and street furniture and stalls to the other.
The options for escape would have been difficult with a massive truck bearing down and weaving through the confines of the promenade.
Earlier this year, prior to the Euro 2016 tournament, I stated in columns for TheJournal.ie and on national radio that it would be unlikely for Islamic State or a lone wolf attacker to target football stadia or fanzones.
I predicted that Islamist terrorists would prefer ‘softer’ targets with little or no security. I suggested an attack on a campsite or other resort area would be more likely. I could never have imagined an attack as brutal, as barbaric, or as heartless as Thursday’s incident though.
In the Charlie Hebdo massacre and in the Paris and Brussels attacks, the targets were mostly adults. Journalists, police officers and commuters – or beautiful young men and women enjoying themselves in the Bataclan Theatre.
The Nice attacker targeted children and family groups. His actions represent an assault on our most precious values. Islamic State have celebrated this attack on our way of life.
Whatever Bouhlel’s motivation, his modus operandi was similar in some respects to previous Islamic State attacks.
A hybrid attack
He weaponised a vehicle – in much the same way the 9/11 attackers used planes to kill thousands of innocent New Yorkers. He was also carrying a firearm.
His actions therefore constituted a ‘hybrid’ attack of the ‘marauding’ kind used to describe Islamic State outrages. It was fast moving and employed a combination of both a firearm and a massive vehicle to plough through a large crowd of defenceless citizens.
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The attack started at approximately 10.30 pm. In just a few short minutes, Bouhlel managed to plough his vehicle a distance of about 1,900 metres.
Like the Bataclan Theatre incident, the attack was brought to a halt by French police using standard small caliber handguns.
They did not hesitate and footage shows them firing repeatedly into the cab of Bouhlel’s truck.
This is the lesson that the French authorities have learned from recent terror attacks. Such attacks cannot be prevented.
Who could have imagined or anticipated Bouhlel’s intentions? Who could have predicted that this petty criminal would behave with such brutality and with a suicidal propensity?
In these circumstances, this being the nature of Islamist extremist attacks, the only thing the authorities can hope to do is close the attacks down as soon as possible. For this reason, front line police, with standard issue sidearms are the frontline in defence against such assaults.
Bouhlel was not shot with a high velocity assault rifle or by members of a special forces unit. This year, for the first time in France, I have seen members of the local police – the Police Nationale – patrolling in groups of three and four.
I have seen them wearing body armour with automatic weapons highly visible. This is part of the price that France must pay for the threat posed by Islamist extremists.
This year in France, there are posters in the windows of the local supermarket – explaining with illustrations and drawings – what to do in the event of a terrorist attack.
The posters explain how to try and get cover from fire. And to approach the police and army slowly – not to run towards them – with your hands outstretched before you.
I was saddened to see my children stop and stare at the images. My youngest asking me why the ‘boys and girls’ were running.
One of my French friends, whose family originally came from Tunisia, confided in me that there is increased tension and hostile scrutiny for young Muslims in the aftermath of these attacks.
Like the Irish in England during the Troubles, millions of innocent Muslims deplore these terrorist attacks and are conscious of the resentment and suspicion that contaminates communities in their wake.
This is one of the aims of Islamic State – to sow the seeds of inter-ethnic conflict to give their perverted ideology some sort of twisted logic.
My teenage children told me of last night’s attack as news broke through digital media. My eldest asked me about security at Marseilles Airport.
“Will we be safe when we are going home?”
AP / Press Association Images
AP / Press Association Images / Press Association Images
I have observed the French military in Marseilles Airport and the security arrangements there. They do not inspire confidence. But, the French people do inspire confidence.
France will survive this cycle of violence and emerge as a stronger, safer and more pluralist republic.
If such an attack were to take place in Ireland, however, our response would be woefully inadequate.
This is through no fault of An Garda Síochána and other first responders. It is a consequence of years of austerity and the erosion of public services.
As I said earlier this year, the next Islamist attack will be different. It will target weakness.
More attacks will take place in France and in Britain also.
The Irish government must face up to its duty of care towards our citizens in this regard with considerable investment in our policing, security and medical structures.
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Banning religion doesn’t work and it impinges on the rights to freedom of speech and freedom of religion. That isn’t to say that we can’t counter Islam’s violent dogma with education, reasoned arguments and the removal of the protection that snowflake Muslims benefit from in the media though.
Banning all religion will just bring out all the right wing christian fanatics who believe that banning of religion is one of the signs that armageddon is upon us. There are enough extremists from the three main religions wielding a ridiculous amount of influence in powerful counties without stirring the pot even more by an outright ban.
You don’t have to be a racist Fluffer. All we need to do is ban immigration from countries with cultural practices and laws we find immoral in the west. If your country has a law making homosexuality illegal, we won’t accept immigrants from your country in Europe. Women aren’t allowed drive where you’re from, ditto. You think cutting off a young girl’s clitoris is an acceptable religious practice, then get the f@#k out! Of course you discriminate against people in those countries who are opposed to these things but that’s not our problem. Besides, those people need to help sort their country out. We can still accept a reasonable number of refugees from such places, depending on our means.
Jason counter Islam’s violence through education? It is education that is the problem, all jihadix are educated, we tend to refer to it as radicalization though.
Good article. I wonder would this ever influence the decision of refugees. Imagine 4,500 refugees in Ireland. Will 10 of these be potential terrorist let in. Or whatever figure you like to fact check. People need to open their eyes. Terrorism is real. And can be in irelands front door over night.
Balaclan only deterred Germany for about a month or so. The foiled attempt by 3 Syrians in Dusseldorf halted it for a week. This is but another bump in the road for Europe’s need to satisfy it’s white guilt.
I thought it was a v poor article. It started with an imagined scenario, then told us what we already know, before tacking on a potential outcome. It offered nothing new nor any proposed solutions.
I agree Scarr. He seems to contradict himself on the firearms issue, or at least not explain himself properly. He says terrorists will be stopped by police with standard issue sidearms but having police patrol the streets with automatic weapons is the price the country has to pay. My main issue with the article is the pure capitulation to terrorism. It is not something people need to learn to live with. It is not inevitable. From a security perspective the horse has already bolted to a certain extent but a defeatist attitude is not the way to go. We need to force the Muslim community to either stand with us or against us. If these horrors were being done in my name I could not stand idly by or accept a few empty words of condemnation from my local leaders. We need to see action and we need every good Muslim to know as much. Take off the kid gloves!
Ridiculous! The Irish Muslim community doesn’t need to prove its alliance with us much less be forced to prove it. We’re you out proving your alliance when the UK raised the threat level from dissident republicans in May? This sort of suspicion levelled against all Muslims is exactly the sort of capitulation to terrorism that Isis want as it drives young impressionable Muslims straight into their arms.
Well said Lynch, Millions of Muslims lived amongst us in the west with no or just regular problems for many year till the last few years, when the west invaded and murdered at will, you reap what you sow.
Antitree. Its here already, they are biding their time. Though last Saturday i heard people on RTE saying that nothing will happen here, they must have got a special message.
ISIS and its allies are a cancer that is getting close to being incurable. The spread of its cancerous cells through fundamental Islamics is more an epidemic than an outbreak. Bombing Syria, Iraq and Afganistan to bits hasn’t worked, nor never will. IMO it’s finally time for the largest international army gathered together since D-Day to go in on the ground and wipe them out. The threat is a real and present one to all Western countries, so they should all play a part. Will it stop it? No. However you always have to cut off the head of the snake first. Follow it up by mass internment of ANY suspected Islamic Terrorist worldwide, send them to 24 hour lock up prison camps in the middle of nowhere. Not only that, but expel their entire families to their country of origin. Let’s see then how they get on. Harsh? Yes. Middle Age Justice? Yes. But you have to finally fight fire with fire, enough is enough, is enough.
“The ultimate weakness of violence is that it is a descending spiral begetting the very thing it seeks to destroy, instead of diminishing evil, it multiplies it. Through violence you may murder the liar, but you cannot murder the lie, nor establish the truth. Through violence you may murder the hater, but you do not murder hate. In fact, violence merely increases hate.
Returning violence for violence multiplies violence, adding deeper darkness to a night already devoid of stars. Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that. Martin Luther King
If something like this happened in Ireland, it could take up to 15 minutes before the ERU arrived. It may be time to look at what kind of protection the Garda have to safeguard the country. As you pointed out, this is an attack on the Western world, and they will look for weakness.
I think I’m labouring under the false assumption that at any major public gathering there are heavily armed Gardaí out of view in a nearby location. But the powers that be don’t want to tell us as much to avoid panic or tipping off any potential attacker to the security arrangements.
“I was saddened to see my children stop and stare at the images. My youngest asking me why the ‘boys and girls’ were running.”
Were you, what a horror to have to endure! However I dare put it to you, your children got off very lightly. Spare a thought for British girls who did not have to go through the trials of unseemly survival posters, but were preyed upon by some of the most vicious sc**m multiculturalism has allowed proliferate and enter into Europe. Maybe you can show a bit of “security expert” perspective and feel happy your children were spared the tortuous ordeal meted out to British teenage girls gang-raped and brutalised by gangs of Pakistani muslims as happened to 1400 white British girls in the UK town of Rotherham.
The Yorkshire town where 1,400 girls have been sexually abused by Asian men is a byword for depravity – all because people wouldn’t rock the multicultural boat http://www.telegraph.co.uk/news/uknews/crime/11059138/Rotherham-In-the-face-of-such-evil-who-is-the-racist-now.html
People who support multiculturalism and mass-immigration endanger the lives of people in Europe. People parading a cosseted, world-view as “security expert” and trading on their smug, small-time role as multicult UN globalising lapdog pontificating to the Irish how they must be multicultural, accept a mass-immigration policy that violates Irish sovereignty, are detrimental not only to the safety of their own family but to the safety and security of Europe and the world. Such persons promoting such multicult policies which are dangerous to personal well-being and destructive to any ethnic group as a whole it can be argued are guilty of treasonous behaviour.
Various “experts”, all of whom are fully paid up members of the multicultural church, support policies which are invasive, intrusive, disruptive and destructive to any of the world’s ethnicities, we already have had remarks by DCU professor predicting the diminution and destruction of the Irish demographic to that effect. (as it is, Prof. Prondzynski DCU has predicted that the Irish will be a minority by 2050).
People like Mr.Clonan who moralize from the safety of their majority white secure neighbourhood about how we have to accept a change in the circumstances of this country, a change in our, the Irish people’s circumstances, opening our territorial home and our limited hard won resources to the world, never have to live with the reality of the consequences of the multicultural policies they endorse and preach, for example, the new source of crime due to immigration, not only must we contend with the homegrown variety we are now forced to face a new source of crime, imported crime, which if we had secure borders and no mass-immigration, would not be an issue. Thus proponents of multiculturalism have this on their hands, they have blood on their hands for any deaths or rapes due to this new source.
Mutlicult-pushers like Mr.Clonan in academia, the business class and the media especially, have enabled Ireland becoming a more hostile country and less of a home for the native Irish people. They have contributed enormously to the detrimental and harmful effects on the psychological and physical well-being of native Europeans. We already see what the advanced stages of this look like in France and across the continent, with countries increasingly becoming an alien environment if not wholly foreign for native Europeans already, this contributes to the psychological deterioration of any ethnic people, whose right it is to live, work and simply be amongst an overwhelming majority of one’s own ethnic kind and culture.
It is ironic the closest shave Mr. Clonan came with the multicult devastation he supports is on one of his privileged jaunts to the south of France. Something many of the senior priests of the multicult religion would have in common. Had Mr.Clonan and family been caught up in it, it would have been the end result of years of multiculturalists like him preaching the opening of our borders, to people whom we know nothing about, and who have completely different mindset and cultural norms to us, and all for the sake of having people of different skin colour in our countries so that people like Mr. Clonan can feel they live in a powerful country that looks and feels like America. It would have been the end result of decades of multcult cheerleading and agitating at every turn in their interviews on radio and in articles like this, singing the praises of diversity and how we are sinners if we do not worship multicult or deny the wonders of mass-immigration.
The fact of the matter is Mr. Clonan, through your religious cult-like uncritical fundamentalist worship of multiculturalism, and censorship of those who oppose it, all multicult and mass-immigration fundamentalists including yourself, have a share of the blood of Paris, Nice etc, and all the past and future atrocities on your hands.
@ WTF’s a nuclear Powerhouse like Israel got to do with this ? by the way since you brought that terror state up, Israel killed 217 children and injured many more in 2014
Blocked by Mr. Clonan, pathetic. And that is more of the reason why the “lowly commoner little people” whom multicultural devastation directly impacts, are voting nationalists in Europe, and why in time, Ireland will follow the same path.
Only a corrupt, hating their own people government would let any of those people into their country. Putting their people, women and their children in danger. What future will our children have?
No mass rapes or terror attacks in Muslim free countries. Maybe there is a lesson to learn from those countries?
Don’t bother telling me that not all Muslims are bad – way too many of them are and it is a good reason to keep them all away.
And the BBC and various upper crass gentleman callers to various orphanages and child shelters….not to mention our own tawdry Roamin Apostolic Nonce Ring and associates!
The BBC called to orphanages ? By way of assisting you to see the problem, we already have a problem with child molesting clerics, we hope it has been irradicated so we don’t really want to import a replacement, one in which a high percentage of those who believe are child molesters too.
Careful now Tom, calling this guy an “Islamic terrorist” – there are many on here desperate to try and point out that this guy was just a petty criminal who went off the rails, and this attack had nothing to do with Islam….
Over 24 hours after the event and they still haven’t been able to find a link to jihadism. That he was a low life criminal on drugs who lost the plot is still very much a possibility.
Why is there no mention here of the causes of the current chaotic events ? Why do ‘security experts’ shy away from talking about the origins and backers of so called ‘ISIS’ – the supply lines running from NATO member Turkey into Syria; the influence and backing of US and UK allies Saudi Arabia and Qatar in terms of ideology and munitions for these lunatics; western backed terrorists – the arming of ‘moderate rebels’ and backing of mercenaries who fight proxy wars on behalf of the west with the aim of ‘regime change’ (SYRIA) but are actually there to create chaos and radicalize and inflame the whole area and beyond?
It seems the only ones benefiting at the moment are so called ‘security experts’ and the industrial security complex….
Don’t forget the released 28 pages of the 9/11 report that showed that the saudis were up to their necks in aiding and abetting the hijackers or that the Saudis are now telling their spoon fed prices to stop funding IS. If Saudi Arabia ran out of oil in the morning the US would bomb it back to the Stone Age but as long as the US needs oil they will look the other way while it blames everyone else for Saudis terrorist activities.
I know that they are a net exporter but the Big Oil companies that ravage the region are they ones who pay for the campaigns of the senators and congress people to get elected. What matters to Big Oil matters to the US government.
So far Europe brought serious weapons to fight terrorism. Facebook, Twitter, hashtags, flowers, chalk, speeches, hug a Muslim, lit monuments etc. Works great we all see.
No, its definitely Islam doing that. Time to start mass deportations from the French Muslim ghettos. Maybe deport some of the looney Leftists with them.
“If it looks like crap, smells like crap, tastes like crap and behaves like crap then its crap”.
There are no “Moderate” Muslims, more than half of Muslims in Europe want a caliphate. Islam is incompatible with Western Values. Praying and hashtags is not working, time for “Radical” action.
Any reading of Al Qaeda or IS propaganda such as Inspire or Dabiq shows a shift from tactics that involve military weapons to the use of everyday and available materials to use in terrorist attacks. It is relatively hard to get access to military grade weaponry for your average lone wolf who is not part of an IS or AQ cell. For this reason terrorist groups are advocating attacks such as the one in Nice or the use of readily available materials to manufacture or use in attacks. One of the mentions in Inspire magazine was o use fallen trees or telephone poles to be placed on railway lines so as to derail trains. The French TGV travels at 200 mph and carries between 350 to 750 passengers. There are 2000 kilometres of LGV track in France making it impossible to police. It is only a matter of time before a terrorist or terrorists place heavy poles or concrete on tracks or a fully loaded HGV across a level crossing.
Islamic terror groups are shifting more and more towards the radicalization of lone wolves and giving them the information and tools to carry out attacks using rudimentary equipment. This makes it nearly impossible to detect them before their attack as their is no chatter between groups and their supplies can be sourced from everyday shops, depots and unsuspicious sources. A large part of the radicalization process is not coming from the publicly perceived sources such as mainstream mosques but from private preaching in homes and increasingly in prisons where petty criminals who have a lot of time on their hands are indoctrinated in their cells.
The upshot of this whole process is that these type of terrorist attacks are only going to increase in France and throughout Europe in the coming years. There might have been a public uproar over the French PM’s assertion that france will have to live with terrorist attacks but the reality is that for once a politician was actually telling it as it is.
All these AKs and grenades are coming from Eastern Europe. It’s time to bring back border controls throughout Europe. Also these radical preachers should have a packaged delivered to them by a drone.
It’s not the west verses Muslims but Muslims coming from very backward regions are not going to fit into a western country.
The best thing to do with Daesh for now is to give them their battle at Dabiq and leave them as grease stains in the sand. That would pop one of their balloons as it’s one of their major recruiting factors.
“The people of Provence are quite like the Irish. They are friendly and warm and love to celebrate.
…everything from festivals to mark the harvesting of grapes, melons, figs and cherries to national holidays such as Bastille Day.”
Yup, down in Clare and Kerry they go wild after the annual grapes, melons, figs and cherries harvest. You should hear them sing La Marseillaise in the pubs every 17th March. The Kerry patois is similar to the Occitanie patois – incomprehensible.
“The people of Provence are quite like the Irish. They are friendly and warm and love to celebrate.”
T. Clonan
The same old low-self esteem disease the Irish suffer from.You can hear Travel Expert Manchan Magan tell us how we are so like the Nigerians.
The Irish are like these people,
the Irish are like that people
This is a typical expression which belies a deep underlying low self-esteem in being the people we are. Every people in the world have some thing in common, but every people in the world differ by a lot too, this automatic reversion to say how we are like x, y and z people, shows up this low self esteem and lack of pride to be satisfied in being a unique and different people, unlike any other people in the world.
And so what if we are different, how does that stop us finding empathy with others who are not us?
If one is a true humanitarian or has some real sense of nobility, then one is proud of one’s ancestral and cultural heritage and difference to others, while in the same instance able to help other people help themselves.
I am sure Nigerians, and Spanish and Chinese and Nice people have something in common no matter how minute, but then again, maybe they don’t share anything at all in common, and so bloody what. Cherish difference, isn’t that what rabid brainwashed multiculturalists like Tom Clonan talk about when they recite their catechism of diversity?
the word Radical is now the diversion word to get you to think that what islam teaches is not what ISIS practices, that there is some difference between what ISIS is reading and what the rest of the islamic world is reading, there isn’t. The less active are content to have islam increase in Europe and provide the communities that allow the more active to survive and hide within them, as shown by the Bataclan murderers.
so a bunch of paedos who werent stopped because of police not investigating is your proof islam is the same as radical islam ? what? church was full of paedos bbc was full of paedos westminister full of paedos so you saying that christian enclaves are to blame there ?
That killer was 31. He is I think one of the oldest terrorists to have committed these mass casualty attacks since sept 11. What is it about 18-35 year old males that makes them so willing to kill so many innocent people. I can also guarantee you that those that direct these attacks are not in that age bracket
So Tom Clonan, where did you stand when the West was bombing Arabs to support Israeli ethnic cleansing which led directly to 9/11; where did you stand when the West invaded Iraq and lit the fuse that led directly to Nice?
The EU/US/Nato have CREATED Islamic State, Al Qaeda and the rest – what’s more, some people were telling you what would happen if we kept supporting Israel and grabbing oil while supporting dictatorships across the Muslim world.
Can’t stand all this self-pitying whining from so many people who DIDN’T clog the news-threads with protests against Western murderous aggression in the ME but now come forward with their Islamophopic grunge until AFTER the blowback starts to get hot!
Time we pulled out of the ME; let Saudi Regime, Egypt and the other dictatorships fall – cut off Israel – then let them all get on with it. Make peace with Russia and secure our borders as best we can.
And purge the Establishment who got us into this mess.
” I could never have imagined an attack as brutal, as barbaric, or as heartless as Thursday’s incident though.”
So then, you’ve never stopped to imagine what the receiving end of a Western bomb looks like to the innocents on the ground in Lebanon, Iraq or Afghanistan?
“Radical Islam” would be a great name for a band. I wonder how you’d promote it tho?? The Islamobads or The Allah snackbars. Or even better Radical is Lamb. ha ha ha ha ha!!
Oh for pete’s sake! After every major incident there’s always some loony conspiracy blogger there to squeal “false flag! false flag!”
Did you even read what he claims as ‘proof’ it was a false flag? Laughable, but the sad thing is there are plenty of gullible people out there to lap it all up…
british army colluding in murder in northern ireland , british soilders dressed as muslims caught throwing grenades through peoples doors in iraq after completely destroying country wasnt enough to start a civil war , hezbollah capturing cia operatives in syria saudi arabia capturing cia terror cell in their country twitter accounts of isiis traced to british ministry ! cameron making agreemnet with eu in first round of talks leading to bad deal and inevitable brexit held during an# anglo american refugee crisis . i think uk have hedged their bets on petrodollar winner ! , 9/11 7/7 , gulf of tonkin , bay of pigs would historically show its not out of the question . a petrodollar petroeuro war in the middle east for last 15 years would give a motive for turmoil in europe which affects the value of currency the fact all these terrorists turn out to be on ssri s or intellectually disabled might give credence to them being easily influenced but what yet is to be proven is who is influencing them ! who are isis ? is the question and there not muslim clerics or radicals at the top of organisation there battle hardened mercenaries with many of them born and bred london criminals one thing for sure its tragic but also nothing to do with religon its money
Sue, why did you post that link? Is the blogger a relative? Did you want to let us know that there are really stupid bloggers out there? Please don’t tell me you thought it was serious journalism, please don’t say you did not recognise the rantings of an idiot.
why do people say the french revere the family ? id reckon everybody does not sure if there is any other type of societal unit other than communes so maybe some out there hippies dont and isis didnt sow the seeds americans and israelies dropping bombs on women and children probably sowed them seeds . know your enemy ! wouldnt be surprised if this guy was targeted through his prescription and supported by cia or mossad ! petrodollar v petroeuro war ! watch the destruction of europe influx of refugees and right / left civil war in germany and france . america created al quaeda and isis directly
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Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
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Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
Use profiles to select personalised advertising 125 partners can use this purpose
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
Create profiles to personalise content 52 partners can use this purpose
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
Use profiles to select personalised content 49 partners can use this purpose
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
Measure advertising performance 181 partners can use this purpose
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
Measure content performance 79 partners can use this purpose
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
Understand audiences through statistics or combinations of data from different sources 113 partners can use this purpose
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
Develop and improve services 119 partners can use this purpose
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
Use limited data to select content 52 partners can use this purpose
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
Use precise geolocation data 67 partners can use this special feature
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Actively scan device characteristics for identification 38 partners can use this special feature
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Ensure security, prevent and detect fraud, and fix errors 126 partners can use this special purpose
Always Active
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Deliver and present advertising and content 128 partners can use this special purpose
Always Active
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Match and combine data from other data sources 96 partners can use this feature
Always Active
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices 69 partners can use this feature
Always Active
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically 120 partners can use this feature
Always Active
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Save and communicate privacy choices 108 partners can use this special purpose
Always Active
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
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