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Dublin: 8 °C Monday 19 November, 2018
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Fine Gael backs down on presidential campaign slogan

Mary Davis and Gay Mitchell had both proposed the same campaign motto – but only Davis emerges with it on her posters this morning.

Posters in Dublin city centre show the presidential slogans
Posters in Dublin city centre show the presidential slogans
Image: Susan Daly

THE UNPRESIDENTIAL-LIKE tussle between Áras contenders Mary Davis and Gay Mitchell over their identical campaign slogans has come to a quiet conclusion.

Posters promoting the independent (Davis) and Fine Gael (Mitchell) candidates’ presidential runs appeared in Dublin city centre this morning. The pair’s campaign teams appeared to come up with the exact same slogan earlier this month, give or take a comma.

Mary Davis had her posters, site and leaflets branded with the banner slogan: Pride at Home. Respect Abroad.

Gay Mitchell’s website appeared to add the slogan PRIDE AT HOME, RESPECT ABROAD that week – and leaflets bearing the same slogan were distributed at the Fine Gael party think-in in Galway on the same day.

This morning however, Mitchell’s posters bore no sign of that slogan, instead plumping for ‘UNDERSTANDS OUR PAST. BELIEVES IN OUR FUTURE.’ Davis’s posters have stuck with ‘PRIDE AT HOME. RESPECT ABROAD.’

Department of Environment regulations allow posters for presidential campaigns to be erected 30 days before polling day. That is today, despite the fact that nominations do not officially close until noon tomorrow.

Read: SNAP! Presidential hopefuls have EXACT same campaign slogan>

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