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PAUL MURPHY HAS brought up the issue of water charges in the Dáil once again.
The Anti-Austerity Alliance (AAA) TD criticised the fact Irish Water won’t tell him how many people have paid their bills.
When Murphy asked the Taoiseach about the issue last month, Enda Kenny told him to “toddle along” to a meeting with Irish Water in Leinster House later that day.
The Dáil was suspended twice shortly afterwards due to a row over Kenny telling Murphy and his AAA colleague Ruth Coppinger “where to go”.
When Murphy didn’t get answers at the meeting, he submitted a Freedom of Information (FOI) request – but didn’t get the response he was looking for, saying the utility told him disclosure “could result in undue disturbance of the ordinary course of business”.
Murphy said Irish Water confirmed that as of 18 May it had issued 1,282,067 bills to customers. Of these, a total of 788,831 were due for payment.
As Kenny is in Brussels today, Jobs Minister Richard Bruton was answering Leaders’ Questions.
Murphy questioned why he wasn’t given the numbers, asking Bruton: “Could that be because payment levels are on the floor, minister? And disclosure of the figures would undermine your scare campaign?”
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Richard Bruton Oireachtas.ie
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Bruton suggested Murphy appeal the FOI decision if he’s unhappy with it, telling him: “I don’t have the information that the deputy seeks here available to me.”
The minister went on to say that Irish Water is an “important national structure” that will help deal with leaks, raw sewage and the fact that Dublin’s “supply system on a knife edge”.
Murphy said it is “simply not credible” that the government hasn’t discussed level of payment with Irish Water, and the only conclusion he could come to was that the coalition is “hiding the figure, whereas you boasted about the bloated registration figures, because the figures are on the floor”.
He went on to say the claim that the government saying it can take the charge from people’s wages or social welfare payments is a “dirty lie”.
Murphy shook his head as Bruton again reiterated Irish Water is “a very important element to a strategy to improve our water system”.
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When Murphy said Bruton didn’t answer the question he asked, the Ceann Comhairle told him it wasn’t his place to answer questions but to chair, stating: “Listen, you’ve had your say, will you stay quiet please.”
In his response to Murphy last month, Noel Shannon, the FOI officer at Irish Water’s parent company Ervia, said:
“Releasing information relating to bill payment rates even before all bills have been issued is clearly premature and would unduly impact upon Irish Water’s ordinary course of business.
“In my view the most important public interest at issue is that Irish Water be afforded the opportunity to operate as a high performing commercial utility company and to bring about reform of Ireland’s water sector, on behalf of all the Irish people.”
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funny how Kenny goes missing again…
will return in say 5 days to announce a new cycle lane in a woods near ballintubber abbey which will employs hundreds over the next 5 years
@Kevin Higgins As ridiculous as that sounds, the spanish have actually renamed the centre of Madrid from Sol to Vodaphone Sol. Like the Aviva Stadium, but on a grander scale!
It stands to reason that if more people were registered and willing to pay, the government would be driving this point home to impress the fact that a large number were registered and paying and to simultaneously put pressure on those resisting.
The silence tells a different story, would you agree?
Nonsense.
Given the nature of the IW debacle; the threats, the lies, the pleading, the threats again, do you honestly think that had a satisfactory number registered and paid Alan Kelly wouldn’t be smugly proclaiming that those not registered and paying were now in a minority?
Please….
Well stopit I guess if the government or Irish Water would supply the answer to what he has been asking then I guess no one could accuse him of “playing politics”?
Well allegedly IW knows how many bills they have sent out would have though it would be fairly straight forward to establish what % have paid against those bills after all they spent €85 million on their systems so what’s the problem providing a straight forward answer to a straight forward question??
2. if they gave him the information now he would have to say something like ‘at this date, X% of X% of the total possible payments have been made’. This would be a confusing statement and open to spin.
3. He should wait until all bills have been sent out and due to have been paid so he can say with clarity and honesty ‘X% of all bills have been paid’
I realise he’s trying to create a story or at least keep IW on agenda but without the proper facts (which he doesn’t have) it’s all spin and bluster.
I think the opposite. People who are willing to pay are more likely to not advertise it for risk of ridicule from family, friends or work colleagues. Believe me….a lot of people are paying.
Beano,
Whether individuals are prepared to admit they’ve paid the water charge is not the issue really. There is no doubt that if the payment rate was high then Irish Water, the government and RTE would be hammering that message home.
The payment rates are low because large numbers of people understand that Irish Water has been established as another mechanism through which the citizens are to be fleeced to pay for the systemic failure of speculative financial capitalism in 2008.
This is why our Troika ‘partners’ made it a condition of the bailout (stitch up) agreed with the FF/Green government in 2010. The IMF & ECB could not care less about maintaining and upgrading our water network and conservation which is the fairytale justification for the charges peddled endlessly by establishment. We could be all drinking slurry as far as Mario Draghi is concerned. What Mario is interested in though is the €1.2 billion + that the Irish citizens currently pay annually to run the water and sewerage systems.
If the water charges are successfully enforced, then this €1.2 billion annual revenue stream can instead be diverted to meet the repayments on Ireland’s ‘bailout’ loans (plus interest) used to directly cover private and illegitimate banking debt. In this way the EU & IMF gets to have the Eurozone banking system stabilized at the expense of the Irish people and we get to pay for the privilege through Water charges, Home tax, USC, vicious health, education and social support cutbacks, Pension levy and the extra 3 years added to our working lives etc etc etc..
It’s an ingenious neo liberal Catch 22 and we are the chumps. It’s time for the people to stand up now and refuse to allow the ransacking of the country to continue. Boycott the Water charge. Can’t pay. Won’t pay.
No one with any sense has paid it!!! Nor should anyone pay the 5K for pipes!!! They shouldn’t have laid lead pipes in the first place so now go replace them Enda!!!
@Annie I read so so many idiotic comments on water charges and this is right up there.
Why in gods name would people be shouting from the roof tops about paying tax? It’s only the noisy minority who have their knickers in a twist about this one.
The rest of us are too busy getting on with the enjoyment of life.
Such an simple effective explanation Waddler. U have to wonder how people can in anyway support IW after everything that’s happened? Someone has to explain that kind of mentality to me…This whole debacle was never about improving our water..
Not as idiotic as your comment, which reflects the fact that you TOTALLY misinterpreted what she said,
I bet you feel like a right Gombeen now MK76, But why am i not surprised that yet another idiotic comment comes from you?
@MK76. You’re one to talk about idiotic comments alright! Read my comments before you go off on one please. Then again, you likely don’t have time to read other opinions as you’re probably too busy enjoying life and only have time for inaccurate digs at strangers on the Journal.
Too busy been a coward more like it Mk .You must be the type of person that every one takes advantage of .Its cowards like u that have let these corrupt slime bags get away with these scams.
If FG stays in power – and it most likely will, then IW is here to stay. And I don’t see any alternatives + they still are the most popular party. And the last thing I need is trouble with courts and/or garda.
IW is a omnishambles, if people were paying in large numbers the government would be shouting about it. they sre now facing scandals on all sides, there will be an election this year. tierney and their marketing manager seem to have disappeared. the whole debacle has cost us billions. heads need to roll.
Revenue have reduced motor tax on new cars over the past 7 years. Handy if you can afford a new car. My road tax is €673 euro as I cannot afford a new car (nor do I need one). An effort by the state to boost new car sales and support the Irish Motor Industry. Imports. What we need is a consumption tax. Not perpetual growth.
Nobody minds paying their way and thus contributing to a functioning society that is fair to all. This is not happening. Taxed to the hilt and where does it go?
Our healthcare system is a shambles, teachers stretched to breaking point and guards sleeping in cars. Taxes everywhere, people in negative equity. Banks calling the shots. Govt useless/powerless/complicit. What do you do?
it’s fairly obvious that they won’t release the figures because they don’t look good, if they were favorable for the government they would be shouting about it. read between the lines at the very least half are not paying, and that’s just the people who registered.
Less than 24 hours ago enda Kenny was on his feet in the dail exclaiming that he attempts to answer questions ‘as fully and completely as possible’. Today Richard bruton failed to answer a question from an elected representative, that was also not answered 4 weeks ago when Kenny told that representative ‘where to go’ and ‘toddle on’. Also sat beside bruton was the man who previously failed to satisfactorily answer 19 questions in relation to the topic being debated today.
Is this the revolution in politics we were promised?
I couldn`t care less if i did or did not rod, there will be enough people there to more than make up for your absence, You can thank us later for getting the IW bills down so far for you, now pay up like a good little chap, leave the rest to us.
Yes Pearse, I don’t get a water from IW so I wont get a bill, I don’t remember everybody coming down and helping me dig a well, but I guess it’s only us country folk who should pay for water
Don`t worry rod, If IW was EVER allowed to be successful, they will have their eyes on your wells and septic tanks, I believe that there is already a plan ready to be implemented in such an event to TAX the hell out of the “country folk” too.
Maybe you should do a bit of research into this yourself, then you might realise that the “I`m alright jack” philosophy which you cling to will be yur downfall – they WILL come for your private wells and tanks, make no mistake about that.
So they are going to charge me for something I don’t get, oh wait a minute they do already, I subsidise your water supply. User pays is the only way forward with the water supply problem
You want to live in the sticks, that’s the price you pay. Nobody forced you to buy your house there. You could live in a city like the majority, pay twice the price for your house and enjoy a domestic waste/water service.
You want to live in the city, that’s the price you pay. Nobody forced you to buy your house there. You could live in a country like the minority, pay twice the price for your water and enjoy a domestic water and waste system.
If Rod lives in the countryside as he claims he’d know country folk already pay a septic tank charge. So Rod, I’m calling you out, you’re a big fat liar!
Irish water is finished.. People power and persistence has paid off. People were not fooled by scare mongering from the government and bully tactics. Roll on the the GE.. #voteforchange
Not everyone who uses water pays motor tax. For example why should a family with 2 people and 2 cars pay more toward water than a family with one car and 4 people in it?
So why not call for a reduction of other taxes that are currently being used to pay for water? Taxes like motor that have nothing to do with water usage?
Water charges are €160… If motor tax came down during this govts administration by €160 (or even €140 and a similar decrease in vat) I might consider paying Irish water but both vat and motor tax have gone UP since fine Gael and the right-wing-labour-party took office so I think I’ll hold off!
Richard bruton, a failed politician who made a heave against the weakest leader the country ever had and failed. Michael noonan, a failed politician who near led the party into oblivion as leader and lost his job a year later. The fact that these failed td’s are back in prominent positions shows that fg is a failed party. Their record is atrocious. IW is finished.
Sinn Fein and R2W policy of not calling for boycott of Irish water has clearly missed the mark. Nobody is paying this charge and that’s going to make Irish water the battleground on which the general election is fought on. #nowaywewontpay
I haven’t met a single person who has said they have or will pay IW. Not a single one. The numbers are on the floor as Dep Murphy has said today. NO WAY WE WONT PAY
There’s a massive law suit lying in wait for Irish water over these poison pipes. They know it and are covering their arse again at the expense of the poor Irish tax payer. Don’t see Irish water surviving. Everyone knows this, yet Kenny remains quiet . He remained quiet on site serve and DOB. The Germans won’t be happy that the Irish refuse to pay this one. RIP Irish water and Kenny and Joan will be thrown on the scrap heap come election. Enda looking for transparency from John Delaney and the FAI says it all really about this government. Ming is right. Fascists.
Stay strong folks, Irish Water are on the ropes but for those of you who are still undecided about paying or are worried about the repercussions of not paying, grab a cuppa tae, watch this video and share it on social media ….
The Anti-Austerity Alliance held its final press conference today in Dublin to call for a Yes vote. TDs Joe Higgins, Paul Murphy and Ruth Coppinger were joined by Helen Redwood an LGBT parent, and Meabh Hennelly a school student involved in the Spectrum group, a new LGBT school students’ campaign.
Thomas Aquinas – Proud to say -Working forty five years and employing eleven people .
Like most Citizens in this Country – I don’t set out to exploit people like FG /Lab/FF Members do !!!!
MK76 is likely another fake log in for the FG troll Paul Carey or Top Cat, regardless you and the rest of the paid FG trolls are again making utter fools of yourselves. IW and the government are are at deaths door and only a matter of time before they are gone. The sooner the better too.
Same here Barry, the majority of people have copped on to this scam and will not be paying. Hilarious watching the blueshirts and their liebour lackeys commiting politicial suicide on this redundant quango.
Poll please:
‘Have you or do you intend to pay your water bill?’
a)yes
b)no
c)I’m going to wait and see what everyone else is doing first.
d)I like trains
No I haven’t registered with IW nor will I .I have however been paying for water for 18 years through general taxation and I would like an investigation into how this money has been spent , 1.2 billion is a lot of money collected year on year we should have a first class water system .
This is another scare scam by Kelly. It will increase the numbers registering and they will charge you 5000 euro for the privelige, if you dont register you wont get the grant.
The thing about the old lead pipes is that they had such a residue built up in them that no lead was leeching into the water at this stage. It was when the cowboys fro GMCSierra made such a hames of installing the meters they disturbed the residue built up in the pipes. So really GMCSierra should be footing the bill for replacing the old lead pipes.
Anyone wanting to make a little wager as to what company gets the contract to replace the pipes??
We already pay for our water through taxes, this is just a reactionary idea, a product of the recession so I’m not paying and never will, only the idiots and gombeens will pay, and shame on them.
IW, what’s that, ? Any bill that comes to me from any entity that I have made no contract with goes into the bin unopened. Junk mail, I don’t know why they bother.
since Irish water stole our water and set up as the sole private company doing this in Ireland I can’t see how the release of the figure would damage them, they have no competition to worry about. It’s a red herring to claim otherwise.
Ok. talking sense, perhaps you’ve forgotten how all this started, pps numbers and Phil Hogan, threats to turn off water to households. Isis situations, massive consultancy fees, privisation in the pipeline. you think that’s perfectly acceptable in Ireland. I don’t. It’s a fat bloated quango Irish style.
they didn’t steal your water, I’m sure if you turn on your tap water will come out. lie number 1. there were threats to reduce pressure but not cut water off, lie number 2, and your just guessing about privatisation. if any of the above were true no way would I think its acceptable, but its not so quit the scaremongering
Ok talking sense, your own beloved leader said that it would be cut off, if you dont want to believe me fair enough but here you have it from the horses mouth. I can’t find a link but a while back Irish water had the misfortune to accidentally have a part of their website stating about privatisation, when it was brought up in the media it mysteriously disappeared the next day. Really are you sure you’ve been following this fiasco cos you sound unsure to me.
my beloved leader? that’s the problem with you fooking morons. you think because someone doesn’t agree with you on iw they must be fg supporters! I don’t like enda as much as anyone else but of course, you and the rest of the anti water bridge are too foolish to separate the 2
I have a well and a septic tank, I tried to ring them but they kept me on hold for 20 minutes so I hung up. I don’t understand what the 100 Euro is for anyway.
You get a loyalty rebate of 100 Euros (although you have paid nothing!) if you sign up your well and septic tank.
This boosts the numbers of official “customers”.
If however, they get firmly established-and are still short of revenue,-watch out for a new charge for tapping into an Irish aquifer.
You only own the land your house is built on-not any assets underground:such as oil, minerals, water etc.
over 1000 people saying they have paid on this are they stupid or just idiots don’t they realise we pay already through our car tax and vat …Some people are just so thick
funny you say that, since the 5% was added to car tax in the 90′s, motor tax was overhauled in 2008 and a lot of people now pay a lot less than they would have under the old system…. some people are just so thick
Well my tax is still €1000 PA and everytime we buy something a percentage of that goes to cover it ……reduce car tax reduce vat ..abolish the usc. …abolished then we may consider a water charge but paying twice for something is just rediculous
I will Not Pay For Water already Paying and anyone who signed up will pay through the nose for IW and now you are going to pay for your own pipes too!! You will get a grant of €4,000 and pay 10,000 to have them fixed!
You’ll have to pay one way or another. It’s not something that’s going to go away. I’m not saying I agree with it. but remember the bin charges. how did that work out. people were saying they weren’t paying and refusing to pay and blah blah blah. is there anyone now that doesn’t pay bin charges. we live in a world now where we actually have to pay for things. all these people refusing to pay. I can guarantee in 3 years time everyone will be towing the line. including the wonderful Paul Murphy that some of you all know and love.
The part where the amount we ‘already pay’ doesn’t cover the full costs of a state of the art infrastructure for supplying water.
The question is are we prepared to pay more than we already do for high quality drinking water?
Yes you will dave.if IW is abolished taxes will be hiked up to pay for the water infrastructure,
SF and AAA have said they will abolish it,but are retaining USC.they even know that it has to be paid for one way or the other.
So hope you do t mind more income tax to pay for water
No I wont Ciaran. So you admit that it is no more than a further austerity tax to pay someone else’s debts. The truth of IW is that it was set up as part to the agenda in getting the country ready for TTIP, it will be privatised if this government has its way. It is why they have ignored and wont give the referendum that really matters to people to safe guard our water.
Ciaran, no one has any problem paying for water. People have a problem being taken for fools, people want the fact that we pay for water acknowledged, and the appropriate reduction is made in the taxes. People object to a quango that was set up in corruption and lies and forced on us. People object to the fact that this government refuses to give us the referendum that will safeguard our water from profiteering private enterprise. People dont want Smart Meters forced on them either. Smart meters that we have not being told the purpose off, but are part of this TTIP agenda. Smart Meters that were bought on the quite, secondhand, by John Tierney when he was Dublin City manager, under the instructions of Phil Hogan,and stored away until the Irish Water quango was set up. With guess who as CEO. People refuse to but into such corruption.
But but Ciaran the economy is improving,unemployment is nearly down to 1%,everyone will have a job by 2018, our growth rate is nearly 99%.There will be plenty of money to pay for iw. So there you have it Dave we are saved, But then again??????????
Well said Dave – exactly,
No one has a problem paying for water.
If half the money spent was put in to the water system we would have gold plated pipes
Paul Murphy is obsessed with this one policy.
I hope to god he’s voted out in the next election.tallaght needs someone who actually works on behalf of the people.
Banging on about one thing and doing feck all about other issues on the area
Brian HAYES Charlie O’Connor & Pat Rabbitte ALWAYS worked hard and did good work for the betterment of Tallaght. This Murphy chap is a mouth to read Joe Higgins scripts.He drives a mean bir when claiming expenses.Check out this Socialists record under F O I .for his time in Europe.
Brian HAYES Charlie O’Connor & Pat Rabbitte, Equating them with working hard and doing good work in the same sentence………….LMAO !
You WOULD have to be wearing a Cowboy Hat when you typed that, Wouldn`t you??
A straw hat ; a cowboy hat ?. What a genius you are. Your comments show your knowledge of Tallaght are in line with the clown you support.One question. What has Murphy EVER done for Tallaght outside of promoting himself?
Ciaran – parish pumping politics has resulted in people dying on hospital trolleys, thousands of families being evicted from their family homes, The Dublin City Council offering families sleeping bags instead of a roof, 1 in 5 children going to school or bed hungry.. unprecedented immigration and a government thinking they can charge people for water and who threatened to turn families water supply down to a trickle if they didn’t pay. Do you still think a TD should be focusing on pot holes? If theres issues in the area, what are councillors employed to do?
Well I would hope that a TD That represents the area I live in would be as passionate about other issues as he is water.
Murphy is a champaign socialist.hes a bull shitter.just says what you want to hear while lining his pockets and watching his TDs pension grow.#onepolicypaul
@Ciaran, quick lesson, how many other td’s can you name in the cabinet?, backbenchers? opposition td’s (easy one for you)
now read your statement above and ask yourself who is fooling who?
The Anti-Austerity Alliance held its final press conference today in Dublin to call for a Yes vote. TDs Joe Higgins, Paul Murphy and Ruth Coppinger were joined by Helen Redwood an LGBT parent, and Meabh Hennelly a school student involved in the Spectrum group, a new LGBT school students’ campaign. http://antiausterityalliance.ie/2015/05/press-statement-anti-austerity-alliance-19th-may-2015/
i contacted irish water this morning to arrange payment. i made three calls in total, first call i was cut off mid way through the call. second call i managed to speak to a human, was told i could not set up a direct debit over the phone but i would be transferred to another human, was subsequently cut off before i could speak to them. I was again cut off mid way through the third call. no wonder people aren’t paying – Irish water make it impossible.
Best form of protest is non payment. When they haven’t been crowing about the high payment compliance levels, you know the money coming in is miniscule.
Did pay as I think we should , my only issue was that the bill I got was wrong, wrong amount used and it had to be as it was not read from meter that serves my home. A visit tomorrow from Irish water hopefully will fixed that.Also my usage is low
It’s laughable that the clown “protestors” have spent more on travel/fuel to attend protests than they would ever pay in water charges. And still end up paying the charge, in one way or another (most from their dole payments I’m guessing)
I honestly can’t believe this stupidity of some people. The quango and the real purpose of Irish Water is right before their eyes yet they feel obligated to pay – just because a deceitful government rammed through legislation. I reckon that if the government said, ‘We’re going to introduce new legislation to begin applying lethal injections to the sick because our health service is in crisis. We also don’t have the money to pay for the lethal injections so when you visit the hospital, you will pay for the charge’.. I reckon some ‘law-biding citizens would pay. Its obvious if they are prepared to pay for water again. Remember, this govt had every intention to turn families water supply down to a trickle. The only reason they didn’t was because real Irish citizens decided enough is enough..
When IW tried to explain why water services cost money, ant-water charge protesters complained that they were being condascending. They said that it implied that people were so thick that they couldn’t understand the concept. I’m beginning to wonder though.
See the people on this who paid. All I can say is I wonder where the thickest people in th e country are and I just found them. Now I know for sure The Journal is a Fianna Gael favourite.
I’m one those who thinks we should have a reasonable water charge and that the rabble-rousing of the protesters has damaged our country terribly.
But, even I will be slow to pay right now because it’s obvious you can get away with it and why I should I pay when others don’t. This factor will badly distort any figures about how many have paid.
The reality is a lot of people, probably a majority, think a proper water charge is a good idea. You don’t hear us because we’re not shouting as loudly. We’re not defending the mistakes that have been made and we certainly don’t like DOB but that’s separate.
I have very angrily paid my water charges today because I feel as though my ‘voice’ does not count in my own country. I have no faith in our political parties believing they have ‘agendas’ and don’t fight the causes of the people. I always voted against Europe, believing instead that we should become self sufficient. I also went on every march against Irish Water but I feel powerless. Many of this older generation have had it instilled in us to pay our bills on time. However, I haven’t met anyone yet who supports paying Irish Water as we have always paid it through our tax system. However, we do feel that we have been bullied into it. Please don’t listen to the politicians ‘crowing’ about how many people have paid the charges. The mindset of the older generation is based on ‘fear’ certainly not justice.
I have been on a private water scheme for 10 years and received a water bill for € 64.10 . This joke of a corupt organization don’t even know who to bill and who not to chancers
I paid the water charge (not metered as I can’t see a way they can meter these flats) as I’m a Corporation tenant and I don’t want any trouble with them for not paying charges. On the other hand both my brother and my daughter who both own their own homes are refusing to pay for water.
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Create profiles for personalised advertising 85 partners can use this purpose
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
Use profiles to select personalised advertising 85 partners can use this purpose
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
Create profiles to personalise content 39 partners can use this purpose
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
Use profiles to select personalised content 35 partners can use this purpose
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
Measure advertising performance 136 partners can use this purpose
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
Measure content performance 61 partners can use this purpose
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
Understand audiences through statistics or combinations of data from different sources 76 partners can use this purpose
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
Develop and improve services 84 partners can use this purpose
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
Use limited data to select content 37 partners can use this purpose
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
Use precise geolocation data 47 partners can use this special feature
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Actively scan device characteristics for identification 27 partners can use this special feature
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Ensure security, prevent and detect fraud, and fix errors 93 partners can use this special purpose
Always Active
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Deliver and present advertising and content 100 partners can use this special purpose
Always Active
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Match and combine data from other data sources 73 partners can use this feature
Always Active
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices 55 partners can use this feature
Always Active
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically 91 partners can use this feature
Always Active
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Save and communicate privacy choices 69 partners can use this special purpose
Always Active
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
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