Support from readers like you keeps The Journal open.
You are visiting us because we have something you value. Independent, unbiased news that tells the truth. Advertising revenue goes some way to support our mission, but this year it has not been enough.
If you've seen value in our reporting, please contribute what you can, so we can continue to produce accurate and meaningful journalism. For everyone who needs it.
A FIANNA FÁIL TD has said he believes learner drivers should be allowed to drive without being accompanied in the car by a licenced driver.
Since 2007, it has been an offence for an unlicensed person to drive a vehicle unaccompanied.
Under the law, gardaí can seize a vehicle if a learner driver is discovered to be driving without a qualified driver present.
If caught driving unaccompanied, a learner driver faces an initial €160 fine and two penalty points.
If you allow a learner driver to drive your car unaccompanied, you could be fined up to €1,000.
There was much debate about learner drivers in 2018 when the ‘Clancy Amendment’ was introduced by government in recognition of Noel Clancy, who campaigned to have the law changed after his wife Geraldine and daughter Louise were killed in 2015 when their car was struck by a learner driver who was driving unaccompanied.
It is also an offence for the owner of a vehicle to knowingly allow an unaccompanied learner or an unlicensed person to drive his or her vehicle.
The Transport Minister at the time, Shane Ross said: “Once and for all we need to stamp out the entirely false notion that once someone has a learner permit they are free to drive as they wish. A learner permit is not a driving licence.”
Speaking in the Dáil this afternoon during a debate on the long wait times for learners to get a driving test, Fianna Fáil’s Cathal Crowe said:
“I believe learner drivers should be allowed to drive without someone accompanying them in the car. I live in a rural county and west of Ennis there is no Luas line, no DART and no public transport of any significance.”
He went on to state students can’t afford on-campus student accommodation meaning parents have to buy a car for their son or daughter so they can drive to and from college every day.
Crowe said young people sometimes bring other students who live in the catchment area to the college campus with them.
‘Criminalising young people’
“We are criminalising all of these young people with the requirement that they must have an accompanying driver in the car with them. It is unacceptable. There is no public transport network and this criterion is unacceptable.
“It is criminalising a lot of young people who just cannot have that college experience on campus. They are living at home and using their car to get in and out,” he said.
The Fianna Fáil TD said there must be a “smarter” or more “sensible way” to deal with the matter, stating that instead insurance companies should have to require learner drivers to not exceed a certain speed.
“Surely that is the way to have controls on how they drive rather than this punitive rule requiring them to always have an accompanying driver in the car with them, which is not realistic,” he said.
“If we were to really apply the spirit of that law in a rural area, the mom or dad would have to take time off work to drive their child to college and sit in the car while they attend eight hours of lectures before driving home. It just does not work in practice. The reality is that we are criminalising many young people every day with this,” he said.
Related Reads
Road safety crisis: Readers share their stories of worsening driver behaviour on Irish roads
‘No excuse’
At odds with Crowe, Fine Gael TD Emer Currie said there is no excuse for unaccompanied learner drivers being on the road.
A number of TDs spoke today about the lengthy wait time for driving test appointments, which they said are preventing people from taking up employment in some cases.
Speaking during a Dáil debate on the issue, Minister of State Sean Canney said the average waiting time for driving tests is now 27 weeks, a figure he said has risen significantly in part due to a “backlog of tests”.
He said the Road Safety Authority (RSA) has now told him that it plans to reduce waiting times to 10 weeks by September, and that in order to reach this target he will seek a regular update every two weeks over the coming months.
The RSA has committed to reduce the wait time to 22 weeks by end May and to 18 weeks at end June.
He also said the RSA has been sanctioned to recruit up to 200 more driving test examiners, a figure he said is double that of two years ago.
Canney said the provision of a timely and efficient driver testing service is a key priority for him.
“The experience of learner drivers seeking a driver test over the last number of years has been unacceptable and the service being offered needs to be greatly improved as soon as possible,” he said.
Readers like you are keeping these stories free for everyone...
A mix of advertising and supporting contributions helps keep paywalls away from valuable information like this article.
Over 5,000 readers like you have already stepped up and support us with a monthly payment or a once-off donation.
To embed this post, copy the code below on your site
Close
141 Comments
This is YOUR comments community. Stay civil, stay constructive, stay on topic.
Please familiarise yourself with our comments policy
here
before taking part.
How about teaching learners to drive on a motorway with proper lane use. It’s crazy that you can pass your test and drive home on a motorway for the first time on your own.
@Alan: as a professional driver I very rarely come across learner drivers that creat problems. Usually the L or N on the back gives me ample warning I need to be careful. On the other hand the amount of novice full licensed lunatics i meet daily is truly astonishing. And these clowns think just because they passed their driving test they can drive.
@Mic JHintl: An L or a N means nothing on a car. A fully licensed driver can drive their own car,but those plates are attached so when their child drives that car on their own they are covered. These signs are not attached and removed depending on who is driving. I take notice of all drivers,signs or not. Always expect the unexpected
@Setanta O’Toole: Actually they are allowed drive on a motorway if accompanied by the holder of a full driving licence that has no restrictions. (1) if diverted due to an emergency, or (2) if directed by a member of An Garda Síochána. The speed limits of the motorway will be restricted as appropriate and they should exit the motorway at the firstavailable exit….. But I’m sure you knew this, like you know everything else (not).
@Paul Linehan: So, only in completely different circumstances to the one the original post mentioned? Not much of a gotcha. I’m not a driving instructor Paul, but glad to know I rattled you earlier.
@Paul Linehan: So, only in completely different circumstances to the one the original post mentioned then? Not much of a gotcha. I’m not a driving instructor Paul, but glad to know you are still rattled from earlier.
As a 43 year old man who just learned how to drive, i think it would make more common sense for my driving instructor to complete my driving test after my 12 lessons. My instructor has seen my progress, assessed my skill at the recommended manoeuvres, assessed my night time driving, and has spent 12 hours with me in a car. Im waiting in my test now 7 months, its absolutely shocking
@Anthony Corbett: you need to do 100 hrs driving, so you can be an auto pilot in the car and reflexs become habit and anticipate what other road users are going to do. And remember, an indicator light is just a flashing amber light, it means nothing in court.
@Anthony Corbett: I am driving longer than you are alive and I was told by an instructor way back then. A driving test is 30 minutes you have to behave while driving . When you have an instructor in the car you are a good boy. What are you like when he is gone . I drive for a living btw. So I think I know how to drive by now . But every day is a school day.
Perhaps this minister, before uttering populaist sound bites, should meet up & have a coffee with North Cork farmer Noel Clancy that lost his beautiful wife & and daughter to an unaccompanied driver in 2015.
@Mary Linton: accidents will always happen, thats life. How about we ban everyone from driving cars and then nobody will die in car accidents — we’ll just walk everywhere, can’t have anyone getting in bike accidents either. If there’s any accidents while we walk we’ll just stop getting out of bed altogether – then there’ll be no accidents.
@Mary Linton: what’s your suggestion then for rural people learning to drive when they have no accompanying driver in the house.
It’s a legitimate problem.
@Mary Linton: should he also meet up with people who have lost loved ones to full licenced drivers? Or does it not matter cause they had a full licence, somehow they’re expendable are they?
@Mary Linton: The tragic loss of his wife and daughter was no doubt a horrendous personal loss for Noel Clancy, but should we continously ammend all laws and their enforcement based on singular incidents, without considering the wider context and negative impacts on a much larger section of society?
The reality is that the knee jerk changing of the law around unaccompanied learner drivers in 2015, hasn’t reduced road deaths in the slightest, meaning that the Clancy ammendment didn’t deliver any of the the alleged benefits and has only delivered inconvenience for provisional drivers and their families living in rural areas.
@Shane Kinsella (Kinsey): Just do what the rest of us did, Drive with the instructor until you pass your test, How did they manage to deal with it before they were even old enough to drive? But i do admit that the test wait times are a joke
@qffaffaf affrafrfraf: tell that to the families of the 174 people killed on Irish roads last year. Careless driving, speeding, drink driving, phone use, aren’t accidents. Drivers need to start being held responsible for these deaths. Every unaccompanied learner that kills someone, Cathal should take the blame.
@Shane Kinsella (Kinsey): Driving lessons.
Pilots licenses have similar requirements.
Should we let people who have planes fly unaccompanied if on a learners plate cos there’s no pilot in the house?
@Shane Kinsella (Kinsey): By registeting wiith a driving school and being taught how to drive by a qualified instructor. Just like in almost all developed countries. The driving instructor can even collect you at your house.
@Shane Kinsella (Kinsey): They are called driving instructors, they will even provide a car and insurance for you to learn, that’s what everyone in my family did.
@Shane Kinsella (Kinsey): the same way I did. I was in that situation just last year. I had no car. Nobody in the house drives or has a car. I practiced when I was with an instructor twice a week until I did the test.
@Shane Kinsella (Kinsey): according to the law its screw you stay home until you finally get someone to accompany you. Hopefully you haven’t regressed to base level by then requiring you to spend more on instructors
I find myself in the unfortunate position of agreeing with a FF politician…
The previous system of allowing learner drivers to drive unaccompanied functioned perfectly fine, the majority of learner drivers drove safely and they learnt more by driving in their own in the real world, than by having occasional one hour lessons and or by being dependent on family members to act as their qualified accompanying driver.
One tragic incident in which a mother and daughter died in 2015 prompted the change in the law, known as the Clancy ammendment, it hasn’t had any noticeable impact on reducing road deaths.
But has negatively impacted numerous young provisional drivers in their daily lives, especially in rural areas with zero public transport, where they can’t have a family member accompanying them travelling to and from work, going out to socialise, etc, forcing them into breaking the law, risking both prosecution and having their car seized.
@Dvsespaña: The previous system of provisional licensing, where you were allowed to drive unaccompanied after the first year, but were then required to be accompanied again at the end of the second year, was good when used correctly, and I benefitted from it in the early 90′s, being able to gain experience after initial lessons, before taking the test, but it had to go because it was being widely abused by people who would forever claim that they were in their second year, and would either repeatedly fail the test, or never even apply. Apart from the 2015 tragedy itself, figures were showing that unaccompanied learners were disproportionately involved in collisions.
It’s 200 in total not an extra 200. The RSA and dept under Eamon Ryan made a mess of this over years. Speak to any ADI find out the facts on the ground.
I agree. As a 38 year old learner driver who has no family at all ( grew up in care) I have noone to sit with me in my car and my wife has one sister who is a full license driver yet she doesn’t have time to come everywhere with me. I get the rule for 16 to 25 year olds but older ones like myself shouldn’t have to abide by this rule
@Kevin Daly: You can hire these people called driving instructors, and as a bonus, they will even have a car for you to use and on top of that, they even have insurance for you,
@Kevin Daly: It may be ridiculous in your situation. But the current system save lives. Should the whole system change for a small percentage, when lives are on the line?
@Seriously Really: well in all fairness. The amount of times I’ve had to beep or out in the brakes wasn’t because of myself or another learner it was due to a full license holder driving well over the limit past me or braking suddenly because they were not laying attention or too impatient. Ive has drivers pass me on 60 mph roads even though I was driving at least 53 mph. It’s the full drivers that you mostly need to watch out for tbh.
He’s right, ridiculous rule that makes it impossible to learn unless you have a family member in the car with you constantly. Not everyone has that luxury
@qffaffaf affrafrfraf: Doesn’t have to be a family member. But it is totally reasonable that someone who doesn’t know how to drive shouldn’t be driving unaccompanied. Yes. It affects country dwellers disproportionately. That’s law for you.
It’s not beyond people in country areas to set up a group of qualified drivers to help these young people.
If you can’t drive, your parents can’t drive you, there’s no public transport and you can’t afford a flat near a Uni., are you wise wanting to go there?
Better wait, earn some money, and go when you can.
Speaking of driving… I believe all e-scooter drivers should be required to register their scooter, have insurance, sign a contract of understanding that they understand the rules of the road.
@Seriously Really: I was on the Stillorgan dual carriageway yesterday,if that’s what it’s called. An e-scooter bombing along,lights turned red,sailed through them. I stopped,and blew the horn at him,he didn’t inconvenience me,but I was warning him of the stupidity of his actions. The traffic that had a legal right of way had to pause until he passed. He turned around and gave me abuse. It’s this attitude that’s sickening.
@Seriously Really: The legislation on e-scooters and e-bikes was badly written and that was the minister at the time is responsible for that as it was his team that made the regulations so weak!
@Mark R: Unlikely, given that Ireland is one of the only countries in the EU where tractors are allowed on motorways (if they can do 60km/h) – in most countries, tractors are not allowed by vehicle type. The farming lobby is powerful.
With the standard of driving nowadays going the way it is,fully licensed drivers shouldn’t be allowed to drive unaccompanied. Hogging the overtaking lane of dual carriageways and motorways,not indicating at roundabouts,it’s a wonder how they got their license in the first place
@Larry Betts:
Ah stop…. The amount of people that sit in the middle lane of the M50. The driving lane is often empty which means a 3 lane motorway is reduced to 2 lanes. Absolute donkeys…
@Michael Edmonds: why is it a mad idea? Pre 2014 you could legally drive unaccompanied on a second provisional license. I’m fairly confident the driving standard back then was much better than it is now.
@Ger Whelan: You could also drive unaccompanied on your 15th provisional license.
To get your second license/free pass, all you had to do was FAIL a test….
@Alan: I have the bigger picture. Do you believe the standard of driving has gotten better since learner drivers couldn’t drive on their own? Because I don’t. I think it’s gotten far worse.
Every other country has laws for Learner Drivers to be accompanied by an experienced driver. So what makes Ireland different? Why would FF suggest such an Assisine thing? The point of having an experienced driver with a Learner is to “Learn”? And yes… If a L driver is caught driving without an experienced driver, they should be fined for breaking the law. Further, easing of such laws will increase the cost of insurance for us all…. And opening the gates for all L drivers to be able to drive without thought or consideration is death waiting to happen. How ridiculous!!!
@Seriously Really: it’s how it used to be. Learner driver kills someone prompting a change in law however the vast majority fatalities are fully licensed drunk/complacent drivers
Ffs young people can’t mop a floor never mind drive a complicated mechanical propulsion machine. The roads are jam packed with lunatics as it is. Pass your test.
The learner driver permit is an anachronistic leftover from the Brits. In other countries you need to pass your test and then you can drive on your own. Driving schools in Germany for example collect students from rural areas at their homes. The solution to this problem is the reduction of the waiting time for driving tests, better public transport and better broadband so students can attend lectures remotely.
@David Evans: Please note, that I was referring to the learner driver permit as a whole. It’s an outdated system from a time when there was little traffic and the demands on drivers were different. In today’s world nobody should be driving who hasn’t proven to be capable of doing so.
Pearse Doherty called this out in the Dail today. He blamed The Government. This lad is also blaming the ‘Government’. The only thing missing is actual names of who’s responsible in government. Actually name names. Call them out. We know you both know. Why not just use your Dail privilege to actually out the person or persons involved. I won’t hold my breath.
@H Woo: At least he opens his mouth during speaking time, most of FFG sit out their speaking time in the Dail. Sit there asleep, dreaming of money no doubt, or crackling like the greedy Jackles they are. Only interested in getting rich, then progressively richer, while the world starves.
And don’t even stop there. They continue on the European Parliament or presidential role, some makey up ministerial position, dept, kwango, consulting, supervison role, overseeing something some other person who got elected to FFG for a dare, get as much pensions as possible in the time you’re there. Never blame anyone except the public for the mess it’s made of its self. Lessons learnt. And the needle goes back to the start of the record, and we all sing along like before….and nothing ever happens. Nothing happens at all.
Yes and no. Yes, because some people like me don’t have a full driver with two years experience, and can’t practice otherwise without forking out more money for an instructor. I also despise it when you have a passenger who is constantly making remarks about your driving. But also no, because some people genuinely shouldn’t be behind a wheel. Most people are fine, but I’ve seen some pretty horrendous videos of learner drivers out there.
@Daniel Skelton: When I started driving,I took lessons from a driving instructor. When he felt I was ready for the test,he told me to go ahead and apply. I did,and I passed. I started work at a company,and they asked me to drive a van. I did,on a Good Friday around Dublin City centre making deliveries. That was the first time I ever drove unaccompanied,with my fully endorsed Drivers Licence. The quiet streets gave me great confidence,and I’ve being driving confidently in the 35 years since. Either you drive carefully and considerately,or with wild abandon and selfishness,the choice is up to all drivers on Irish roads. Hopefully we can see more care and attention in the future,after all the horrific recent road deaths.
He wants learner drivers ferrying other students to college with them! What planet is this guy on???
And this effer a say in the laws that are passed in this country.
And that other nitwit wants to cover every bog in Sitka spruce.
We could half the number of TD’s that we have and not skip a beat when this is the calibre up there.
@Damien Leahy: Lowered VW Passats are the new school bus, it’s embarrassing.
Saw one with an L for Lern & a N for Nube plate, gang of lads in the back tryn be gangsta.. everyone morto for them.. & their parent feels no shame.. obviously. Smh
@Julio’s Evil Twin: Do you know something,I’m often driving along in the overtaking lane,behind a long line of cars in front. We’re all going slightly faster than the cars in the lhs driving lane. Nobody can do much about it,no room for anyone to pull over or go faster. Everyone doing a steady speed. All of a sudden angry driver speeds up behind me,tailgating,indicating they want to get by! I say,What does he expect me to do! Look in the mirror,it’s a female! Seriously,there’s starting to be a habit of girl racers creeping into society now. Not the cliched “women drivers”,but young ones who think they own the road more than anyone else
Politicians focused on playing their corrupt part in a corrupt system all to feather their own nest is the root cause of this issue and many others.
A Minister of Transport could reasonably be expected to request a monthly report on driving test statistics/census reports etc, and come to a conclusion on whether more or less testing capacity is needed and where and request the RSA to make it so. This has obviously not happened and it results in the mess that this article outlines. The victim of this is not the Minister, or any of their cronies, it’s, funnily enough, us, the investor and user of the service. What we are asking for is not rocket science, it’s a simple basic service that is quite clearly required, and to also function as needed.
It probably took years to come up with the legislation to not have L drivers unaccompanied and it makes an even bigger mockery of the system, that they are supposed to champion, when they propose to squander the tax used to create the law in the first place by binning it, to fix an issue that they created themselves! Again, they are unlikely to be victims of binning the law, it will be us that will pay that price too.
Does anyone know whether there is any statistical or other evidence to show that compelling learner drivers to be accompanied by a licensed driver has reduced road accidents / injuries / fatalities compared to the 7 year period immediately prior to the new rules?
This would be like back in the late 70s if you had two provisional licence, you would be able claim a full licence… in other words buy two items get another one free.
We really must stop in this country introducing laws named after people.Laws named after sympathetic victims are the worst form of knee jerk lawmaking and only plays into the hands of self serving politicians eager for votes.As usual in this country all reactions are emotive and these laws such as Coco’s or Clancy’s Law typically attempt to close some perceived loophole.In actual fact is is almost always an overcorrection that eventually creates more problems that it solves.
Is there Data to show that being accompanied by a qualified driver actually works. Depending on who the qualified driver is , and not everyone is cut out for this,they even might be a hindrance to the learner driver . I think once a person learns how to drive a car and follows the rules of the road, do not drive too fast they learn to think better on their own .
He’s right. If anything, learner drivers are more careful drivers than established full licence holders on average. They’re focused on getting their full licence without incident and pushing the outrageous prices of their insurance down. There will always be drivers the road who cause accidents but they also hold full licences.
Allow learners to drive unaccompanied but with strict conditions. Lower speed limits(limiter fitted), higher fines/penalty points, no night driving, zero alcohol limit etc etc. A lot of learners I know don’t bother displaying L plates for fear of getting pulled over.
Yet another way this country is completely unlivable for young people. Can’t afford to rent, poor transport infrastructure and well over a years worth of hoops to jump through to get a driving license and that’s if they can even afford the insurance which will cost more than their car.
I don’t think learner driving without a license is ideal but what else are young people in a rural area to do? Take a year out to get their license?
The back log has more to do with people coming into the country and their driving licences not being compatible to drive here after a year. Why not waiver this like you did Ukraine and get on with it. This would free up a significant amount of tests for those who are less experienced driving.
Amazing. Half the population can’t drive with a full license and this clown wants to let loose the learners . Taxi drivers are shocking . People can’t use a roundabout or park and he wants more on the road. Just imagine your insurance in 2 years. We will all need the cycle lanes. Where do they find these people.
What a totally ridiculous statement from an elected representative. This is both dumb and dangerous. I tell you what would be sensible – not allowing that man to hold public office!
My car has a box fitted and can tell my insurance company of any infringement I or my son a named driver makes it was fitted free and to put my son on the policy cost only 90 euro because of this device it’s a no brainer
Can a UK license be exchanged? The system here is backwards and archaic… waiting time brought down to 10 weeks by the end of the year is pathetic. So if we’ve no one to accompany us learners I assume we just let job opportunities pass us by while struggling to pay for accommodation at the same time. The only TD with a bit of cop
Use a simulator for driving lessons and then the actual test. You can teach/ test for all road conditions and different scenarios without putting anyone else in danger. Computed test results would also be much fairer than relying on human examiners.
'A music industry on their knees': Organiser says smaller festivals need government support
21 mins ago
609
good news
Charlie Bird's wife supporting All-Ireland morning walk in aid of Motor Neurone Disease
21 mins ago
594
RIP
Wrestling star Hulk Hogan has died aged 71
Updated
24 Jul
41.8k
119
Your Cookies. Your Choice.
Cookies help provide our news service while also enabling the advertising needed to fund this work.
We categorise cookies as Necessary, Performance (used to analyse the site performance) and Targeting (used to target advertising which helps us keep this service free).
We and our 214 partners store and access personal data, like browsing data or unique identifiers, on your device. Selecting Accept All enables tracking technologies to support the purposes shown under we and our partners process data to provide. If trackers are disabled, some content and ads you see may not be as relevant to you. You can resurface this menu to change your choices or withdraw consent at any time by clicking the Cookie Preferences link on the bottom of the webpage . Your choices will have effect within our Website. For more details, refer to our Privacy Policy.
We and our vendors process data for the following purposes:
Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development.
Cookies Preference Centre
We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent. You may exercise your right to consent, based on a specific purpose below or at a partner level in the link under each purpose. Some vendors may process your data based on their legitimate interests, which does not require your consent. You cannot object to tracking technologies placed to ensure security, prevent fraud, fix errors, or deliver and present advertising and content, and precise geolocation data and active scanning of device characteristics for identification may be used to support this purpose. This exception does not apply to targeted advertising. These choices will be signaled to our vendors participating in the Transparency and Consent Framework. The choices you make regarding the purposes and vendors listed in this notice are saved and stored locally on your device for a maximum duration of 1 year.
Manage Consent Preferences
Necessary Cookies
Always Active
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.
Social Media Cookies
These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.
Targeting Cookies
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then these services may not function properly.
Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not be able to monitor our performance.
Store and/or access information on a device 149 partners can use this purpose
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Personalised advertising and content, advertising and content measurement, audience research and services development 195 partners can use this purpose
Use limited data to select advertising 158 partners can use this purpose
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
Create profiles for personalised advertising 119 partners can use this purpose
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
Use profiles to select personalised advertising 120 partners can use this purpose
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
Create profiles to personalise content 51 partners can use this purpose
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
Use profiles to select personalised content 48 partners can use this purpose
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
Measure advertising performance 177 partners can use this purpose
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
Measure content performance 78 partners can use this purpose
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
Understand audiences through statistics or combinations of data from different sources 111 partners can use this purpose
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
Develop and improve services 116 partners can use this purpose
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
Use limited data to select content 51 partners can use this purpose
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
Use precise geolocation data 65 partners can use this special feature
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Actively scan device characteristics for identification 36 partners can use this special feature
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Ensure security, prevent and detect fraud, and fix errors 122 partners can use this special purpose
Always Active
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Deliver and present advertising and content 126 partners can use this special purpose
Always Active
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Match and combine data from other data sources 94 partners can use this feature
Always Active
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices 67 partners can use this feature
Always Active
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically 116 partners can use this feature
Always Active
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Save and communicate privacy choices 103 partners can use this special purpose
Always Active
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
have your say