# Advertising

Last month

May 2023

Ads for SSE Airtricity, Aldi and Whiteclaw breach advertising code

Adverts claiming that SSE Airtricity provides ’100% green energy’ were deemed potentially misleading, while Aldi’s ‘Swap and Save’ ads also breached the code.

15.5k

May 12th 2023, 1:07 PM

# Alcohol ads

Alcohol Action Ireland calls for clampdown on '0%' drink ads as WHO labels it 'grey area'

Alcohol Action Ireland believe that the adverts breach the Public Health Alcohol Act which bans certain types of alcohol advertising.

27.1k

May 10th 2023, 4:20 PM

This year

2023

# Social Media

Artificial intelligence to be used to ensure influencers comply with advertising code

The Advertising Standards Authority for Ireland ‘will use tech tools to capture information to assess’ social media posts.

6.7k

Mar 1st 2023, 10:42 AM

Last year

2022

# Advertising

Beauty guru Suzanne Jackson's SOSU brand found to breach advertising standards

Lidl and Applegreen were also among the companies to have breached the ASAI’s advertising code recently.

34.4k

Jul 27th 2022, 12:44 PM

# ASAI

Lidl leaflet and 'plastic negative' fake tan fall foul of advertising watchdog

The ASAI has upheld 18 complaints concerning breaches of its advertising code.

27.9k

Jul 5th 2022, 12:09 PM

# Meta

Facebook and Instagram to reveal more on how ads target users

The announcement follows years of criticism that the social media platforms withhold too much information.

4.4k

May 24th 2022, 7:27 AM

# Your Say

Poll: Should all gambling ads be banned before 9pm?

The Oireachtas Justice Committee wants gambling ads to be banned before the 9pm watershed.

29.1k

May 18th 2022, 9:04 AM

All time

# food ads

New rules for junk food ads aimed to 'protect the wellbeing of children' to take effect in December

The ASAI will put in place limits around when and how many junk food ads can appear in different media.

14.1k

Jun 30th 2021, 7:26 PM

# Survey

Majority of Irish adults believe social media influencers are inauthentic and misrepresent real life

The finding was contained in a survey carried out by the ASAI.

29.5k

Feb 23rd 2021, 12:43 PM

Voices

Opinion: We don’t allow ads for smoking so why should gambling be any different?

As Labour brings legislation this week to tackle the issue, party senator Mark Wall says it’s time to fight back against gambling ads.

16.1k

Feb 16th 2021, 7:00 PM

# Advertising

Ryanair ordered to remove 'irresponsible' jab and go advert in the UK

Over 2,000 complaints were made to the British advertising watchdog about the advert.

35.8k

Feb 3rd 2021, 7:09 AM

# RIP

Model Stella Tennant dies aged 50

The mother-of-four was a high-profile model from the 1990s.

89.4k

Dec 23rd 2020, 4:51 PM

Voices

Opinion: How to make a good Christmas ad, and a look at the best around

Advertising professional Kathleen Moore explains the process in creating those memorable Christmas ads and outlines some of her favourites.

22.1k

Dec 19th 2020, 8:00 PM

# social spend

Government spends almost €700,000 on social media and digital ads related to Covid-19

A total of €688,805 was spent across nine different campaigns.

14.8k

Oct 31st 2020, 6:30 AM

# ASAI

Advertising body defends decision to ban 'offensive' Tampax ad

The ASAI said that the vast majority of complaints came from women.

54.0k

Jul 29th 2020, 6:46 PM

# Your Say

Poll: Should junk food advertising on TV before 9pm be banned?

It has been reported that the UK plans to introduce restrictions on how unhealthy food is sold.

25.0k

Jul 24th 2020, 8:49 AM

# Social Media

Coca Cola suspends ads on social media as platforms come under fire over handling of racist content

Unilver, home to brands like Lipton tea, also said it would suspend ads on social media until the end of 2020.

36.1k

Jun 27th 2020, 3:57 PM

# Coronavirus

HSE was 'gifted' €544,000 in free advertising by Google and Facebook during Covid-19 pandemic

New figures show the health service spent more than €1 million on advertising in the first two months of the crisis.

16.2k

Jun 19th 2020, 6:30 AM

# No thanks

Facebook rejects Australian calls to share advertising revenues with the media

Australia is set to unveil plans to force Facebook and Google to share advertising revenue they earn from news featured in their services.

10.0k

Jun 15th 2020, 7:23 AM

# social spend

Here's how much the main political parties are spending on Facebook ads

Targeted Facebook ads allow political parties to select who they want to see the advert by age group, gender and where they live.

21.7k

Jan 22nd 2020, 12:05 AM

# children's health

Simon Harris considering banning ads for vaping products near schools and playgrounds

Measures to restrict alcohol advertisements around children came into effect this week.

6.8k

Nov 14th 2019, 7:08 AM

# Transparency

New legislation will regulate political advertising on social media

The move comes amid an international debate about how social media platforms handle political ads.

7.3k

Nov 5th 2019, 10:59 PM

# Advertising

Facebook removes 'celeb-bait' sponsored posts featuring Ryan Tubridy

The sponsored posts linked to a page on the Amazon online marketplace.

44.5k

Updated

Oct 23rd 2019, 9:50 AM

# Bai

Report finds 'lack of consistency' in online political adverts during 2019 European elections

That’s according to ElectCheck, a new research report commissioned by the Broadcasting Authority of Ireland.

4.2k

Sep 17th 2019, 10:27 AM

# Complaints

Toyota hybrid campaign falls foul of ad watchdog after misleading cost-saving claim

No indication was given in the advertisement that the amount of money saved by purchasing the car was variable.

32.1k

Updated

Sep 5th 2019, 3:18 PM

# Ads

Watchdog to review use of term 'unlimited' in phone plan advertising

The ASAI said new guidelines will help to ensure certain marketing terms are not misleading to consumers.

12.3k

Aug 20th 2019, 1:47 PM

# Largo Foods

Tayto fall foul of ad rules for Facebook posts encouraging excessive consumption

One of the offending posts featured a sharing pack of Mighty Munch and a message from a “sound spud” who said he would not be sharing.

36.8k

Apr 25th 2019, 4:17 PM

# illegal

EU fines Google €1.49bn for blocking ads by rivals

The fine brings Google’s total tab with the European Union to €8.2 billion in less than two years.

8.8k

Mar 20th 2019, 3:43 PM

# clancy amendment

'A disgusting example': Road Safety Authority sent dozens of complaints over L-driver ad campaign

The ad warning learner motorists not to drive unaccompanied began airing in December.

78.0k

237

Feb 24th 2019, 12:05 AM

# Lobbying

'Unenforceable and unworkable': Government given legal warning over alcohol ad restrictions

Laws prohibiting the advertising of alcohol within 200 metres of schools will come into effect later this year.

21.3k

Feb 21st 2019, 12:05 AM

# Future Focus

'Did you see that billboard, or was it just me': The personalised future of advertising

Individual billboards and the $40 billion marketing potential of Alexa – the next stage in the advertising revolution.

19.1k

Jan 13th 2019, 6:00 PM

# A long time coming

Future Irish elections and referendums will be overseen by a new Electoral Commission

A public consultation on what structure and responsibilities the Commission will have has been launched today.

6.8k

Dec 27th 2018, 7:30 AM

# Festive Season

An Post made not one but three Christmas ads this year. Here's how - and why

The postal service looked around the globe to try find ‘authentic’ Irish festive stories.

16.7k

Dec 25th 2018, 11:00 PM

# PROHIBITED

Alcohol ads to be banned near schools, creches and playgrounds from next year

From 12 November 2019, ads for alcohol in the cinema will also be banned except for over 18s movies.

9.2k

Nov 5th 2018, 12:01 AM

# the eighth

Facebook announces a ban of all Eighth referendum ads from foreign sources

Facebook said that it will not allow any ads coming from foreign sources which are deemed to be “attempting to influence the outcome of the vote on May 25″.

11.8k

May 8th 2018, 1:33 PM