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Your evening longread: How subscriptions took over our lives

We bring you an interesting longread each evening to take your mind off the news.

Image: Shutterstock/wutzkohphoto

EVERY WEEK, WE bring you a round-up of the best longreads of the past seven days in Sitdown Sunday.

And now, every weeknight, we bring you an evening longread to enjoy which will help you to escape the news cycle. 

We’ll be keeping an eye on new longreads and digging back into the archives for some classics.

How subscriptions took over our lives

How many subscriptions do you have? Netflix? Amazon Prime? Other? Here’s how they started taking over our lives – beginning when some of them became more like utilities.

(Read on Vox, approx 10 mins reading time)

A few major players have become so integral to people’s buying or streaming patterns, like Netflix or Amazon Prime, that consumers approach them almost as a sort of utility. Looking at a subscription landscape that included media, the global consulting firm McKinsey separated subscriptions into two general categories: direct-to-consumer box services, like weekly meal kits and monthly coffee deliveries, that improve a customer’s life or introduce them to new products and brands; and streaming media subscriptions. (Looking directly at e-commerce, they broke the categories down further, into product boxes for replenishment, for curation, and for access.)

Read all the Evening Longreads here> 

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