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ON-DEMAND CLEANING STARTUP Hassle has been taken over by deep-pocketed German rival Helpling in a deal reportedly worth €32 million.
The three-year-old UK company, co-founded by Irish woman Jules Coleman, has described itself as a kind of “Hailo for cleaners” and offers services across its home market, as well as in Dublin and Paris.
Helpling, which has raised over €56 million in funding, said the deal would create the “clear leader for online booking for household services outside the US”.
While the value of the takeover wasn’t officially revealed, TechEU reported it was worth €32 million in stock and cash.
Both companies operate in similar ways, connecting customers with pre-approved cleaners through their sites, however Helpling has been much more aggressive in its expansion moves.
It has previously bought out Singapore-based Spickify and operates in at least seven European countries, as well as in Brazil, Canada, Australia and the Middle East.
Helpling co-founder Benedikt Franke said Hassle was not only the market leader in the UK and Ireland but it had “very sophisticated technology and has built a brand that people associate with trust, quality and safety”.
Same brand, new business
Hassle will continue operating under its own brand while its founders will take on bigger jobs within the combined companies after the takeover.
It first launched as a booking service for over 25 different professions from personal trainers to driving instructors, but later scaled back its operations to focus exclusively on cleaning.
Self-employed workers can be booked through the site on a one-off or ongoing basis for a flat rate of €12 per hour in Ireland.
It has previously raised $6 million (€5.4 million) in funding from Accel Partners, a venture capital firm which has previously invested in companies like Facebook, Groupon and Dropbox.
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After Erdogan’s recent rhetoric (night before) I wonder did he truly act alone ? ….
after trump’s recent rhetoric, i wonder did the nz truly act alone ? ….
after fraser anning’s recent rhetoric, i wonder did he truly act alone? …
see how ridiculous this sounds? hate knows no religion. only hate. we, collectively as a society, have to decide to stop pitting one side against the other if we truly want to tackle terrorism on both sides.
@Nigel Garvey: I couldn’t believe what he done. To show the video from inside the mosque on a large screen to an audience was reckless. To then say Aussies will go home in caskets like their grandads in WW1 is an incitement to violence. I’m surprised the international media didnt make more of it. Could you imagine of Trump had done that?
Any news on the tens of Christians butchered last week in Nigeria or dies New Zealand take priority?
And people wonder why islamofascism is on the raise ?2 attacks in 3 days .Nigeria also.
@ciaran111: I can’t wait until they get into the EU. I’d happily pay their doles so I can worry about my kids commuting into town every day…
Two billion backers
Why, the vast majority of media in the world is refusing to print either the names or pictures of these rotten ba@$##ds, does the Journal repeatedly do so??
Not sure this lad is playing from a full deck of cards. Just by the look of him.
Since 9/11 tens of thousands worldwide murdered, butchered, beheaded, stabbed, burned alive, raped, thrown of building, stoned, all in the name of Islam and one backlash in New Zealand is anyone surprised ? Just imagine if the shoe were on the other foot and Muslims had been targeted by right wing extremists for the past 20 years what would the likely outcome be ?
have your say