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Amazon to do battle with iPad with tablet of its own

It will reportedly run Google’s Android operating system.

Amazon will up the ante with a tablet that will be more of a match for the iPad than its current Kindle (both pictured)
Amazon will up the ante with a tablet that will be more of a match for the iPad than its current Kindle (both pictured)
Image: AP Photo

ONLINE RETAIL GIANT Amazon is preparing to release its own tablet computer in the autumn as it steps up its rivalry with Apple’s iPad.

Already competing in the areas of digital books, music and mobile applications, Amazon’s first full-colour tablet will be released by October according to the Wall Street Journal. The tablet will have a roughly nine-inch screen and will run on Google’s Android platform. It won’t have a camera and pricing and distribution is so far unclear.

It will face a tough task in trying it eclipse the sales of Apple’s iPad, now on its second edition and having sold a total of 19.5 million devices up to March,  making it far and away the leader in the tablet field, eclipsing efforts from Samsung and Blackberry’s Playbook. Amazon’s current bestselling device is its Kindle e-book reader.

Read more from Stu Woo and Yukari Iwatani Kane in the WSJ >

Read more on the ‘Tablet Wars’ >

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Hugh O'Connell

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