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# Solar Power
The next Kindle could give you a compelling reason to upgrade
A rechargeable cover with solar panels could be a way to charge the next Kindle, which will be announced next week.
AMAZON WILL BE announcing a brand new Kindle next week, which will rely on a rechargeable case for longer battery life.
Amazon CEO Jeff Bezos tweeted out a teaser saying the eight generation Kindle would be revealed next week, but didn’t elaborate on it.
Jeff Bezos / Twitter
Jeff Bezos / Twitter / Twitter
But according to the Wall Street Journal, this version will also make use of a rechargeable protective case for extended battery life. This case will be able to use solar power to charge it but it’s believed it won’t be released in the near future.
The removable cover means the new Kindle will likely be lighter and thinner than previous versions.
The whitepaper Kindle is one of Amazon’s first physical products, launching back in 2007 and has been one of the most popular ereaders in the market.
“We never claim that our approach is the right one”
At the same time, Amazon released a note to its investors talking about the company and what’s expected for certain businesses like Prime and Amazon Web Services.
In it, Besos made a reference to its culture, effectively another response to the New York Times story on Amazon from August which described the company as a high-stress environment which made employees work long hours to meet high standards.
“The reason cultures are so stable in time is because people self-select,” said Bezos in the letter. “Someone energized by competitive zeal may select and be happy in one culture, while someone who loves to pioneer and invent may choose another. The world, thankfully, is full of many high-performing, highly distinctive corporate cultures”.
We never claim that our approach is the right one – just that it’s ours – and over the last two decades, we’ve collected a large group of like-minded people. Folks who find our approach energizing and meaningful.
Shortly after the New York Times story was released, Bezos penned a response to it saying Amazon wasn’t a “soulless, dystopian workplace where no fun is had and no laughter heard”.
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