HUNDREDS OF PEOPLE showed up to have a massive pillow fight in London’s Trafalgar Square today.

The event was organised by animal rights group PETA to try to convince people not to use feather pillows.

The group says that the down industry often plucks geese alive in order to get their down— the soft layer of feathers closest to a bird’s skin. These feathers are used to produce clothing and comforters.

There were a lot of people.

Hannah McKay Hannah McKay

And it looked a great laugh.

Hannah McKay Hannah McKay

Hannah McKay Hannah McKay

People beat the stuffing out of each other.

PA Wire / Press Association Images PA Wire / Press Association Images / Press Association Images

Hannah McKay Hannah McKay

Hannah McKay Hannah McKay

And they made their point using a big goose.

Hannah McKay Hannah McKay

Read: Phil Hogan got 500 texts in one day about animal cruelty

Read: Australia has killed nearly 700 koalas – but Russia hopes the ‘Putin koala’ was spared

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