File image of a Sephora store front in Australia. Alamy Stock Photo

Cosmetics firm Sephora to open first store on island of Ireland next year

The popular beauty brand is coming to Belfast.

POPULAR BEAUTY BRAND Sephora is set to open its first store on the island of Ireland early next year.

It was confirmed today that Sephora will be opening in Belfast’s Victoria Square shopping centre.

“Yeo Belfast, what’s the craic?,”said Sephora on social media as it announced the upcoming Belfast opening. 

Sephora first launched in France in 1969 and now operates in 35 markets globally.

Sarah Boyd, Managing Director of Sephora UK, said the company is “truly committed to living up to our name of Sephora UK by bringing our beauty playgrounds to all corners of the nation”.

She added: “Belfast is a city filled with important history, areas of outstanding natural beauty and we cannot wait to become a part of the local community.”

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