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11 photos that show the full and brilliant scope of Instagram's new feature

People were excited about it.

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THIS WEEK, INSTAGRAM announced a new, long awaited feature that is definitely worth Instagramming about.

The popular app for photography is now allowing users to post full horizontal and vertical images. Previously, only square-formatted images were permitted. This game-changing update has several of the app’s talented photographers already posting big, bold, and beautiful images.

Northern Lights

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Skylines

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Portrait Options

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Vistas

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Full pitches

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Drama

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Some people *did* have doubts though

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Others were excited

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Some people went back to share old favourites

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Others had questions

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And one captured the tallest building in the land… because now he could

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A photo of the tallest building on earth— the Burj Khalifa— in honor of @Instagram now allowing non-square photos. 

More: Here’s what it’s like inside the best hotel in the world (it’s in Mayo)

Read: This Instagram is sharing hilarious texts people get from their mams

Published with permission from:

Business Insider
Business Insider is a business site with strong financial, media and tech focus.

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